Similar Items: Generation Z consumers’ attitude towards TikTok marketing: The role of social influence, perceived enjoyment, content relevance and digital burnout
- TikTok Battlefield: Comparative Analysis of English and Arabic Language Representations of The 2022 Russian Ukrainian Conflict On TikTok
- The Role of Hedonic Motivation in Influencing TikTok Use and How It Relates to Generation Z Characteristics
- Lessons from TikTok: Using Popular Social Media Platforms to Engage Gen Z
- Africa from A to Z. From the Generation of Independence Artillerymen to Generation Z: what has changed?
- TikTok, the importance of physical appearance, and anxiety: Let us TikTok about body image
- Breaking the burnout cycle: How workplace communication predicts employee well-being
