Goldman, M. (2013). Factors of successful brand extensions in the FMCG industry. University of Pretoria.
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Chicago Style (17th ed.) Citation
Goldman, Michael. Factors of Successful Brand Extensions in the FMCG Industry. University of Pretoria, 2013.
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MLA (9th ed.) Citation
Goldman, Michael. Factors of Successful Brand Extensions in the FMCG Industry. University of Pretoria, 2013.
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Warning: These citations may not always be 100% accurate.