Human, D., & Terblanche, N. S. (2016). The influence of cause-related marketing campaign structural elements on consumer intention, attitude and perception. Stellenbosch : Stellenbosch University.
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Chicago Style (17th ed.) Citation
Human, Debbie, and N. S. Terblanche. The Influence of Cause-related Marketing Campaign Structural Elements on Consumer Intention, Attitude and Perception. Stellenbosch : Stellenbosch University, 2016.
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MLA (9th ed.) Citation
Human, Debbie, and N. S. Terblanche. The Influence of Cause-related Marketing Campaign Structural Elements on Consumer Intention, Attitude and Perception. Stellenbosch : Stellenbosch University, 2016.
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Warning: These citations may not always be 100% accurate.