APA (7th ed.) Citation
(2025). Brand communications with self-directed negative messages: A conceptual framework and research agenda. AMS Review.
Chicago Style (17th ed.) Citation
"Brand Communications with Self-directed Negative Messages: A Conceptual Framework and Research Agenda." AMS Review 2025.
MLA (9th ed.) Citation
"Brand Communications with Self-directed Negative Messages: A Conceptual Framework and Research Agenda." AMS Review, 2025.
Warning: These citations may not always be 100% accurate.