(2026). From Origins to Outcomes: A Critical Analysis of Ethiopia’s Tourism Branding Strategy, Structural Constraints, and Strategic Pathways. Journal of Marketing and Consumer Research.
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Chicago Style (17th ed.) Citation
"From Origins to Outcomes: A Critical Analysis of Ethiopia’s Tourism Branding Strategy, Structural Constraints, and Strategic Pathways."
Journal of Marketing and Consumer Research 2026.
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MLA (9th ed.) Citation
"From Origins to Outcomes: A Critical Analysis of Ethiopia’s Tourism Branding Strategy, Structural Constraints, and Strategic Pathways."
Journal of Marketing and Consumer Research, 2026.
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Warning: These citations may not always be 100% accurate.