(2025). Social media influencers and green buying behavior in emerging market FMCG sectors: Mediating role of brand equity and moderating effects of age and culture among university students. Management & Marketing.
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Chicago Style (17th ed.) Citation
"Social Media Influencers and Green Buying Behavior in Emerging Market FMCG Sectors: Mediating Role of Brand Equity and Moderating Effects of Age and Culture Among University Students."
Management & Marketing 2025.
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MLA (9th ed.) Citation
"Social Media Influencers and Green Buying Behavior in Emerging Market FMCG Sectors: Mediating Role of Brand Equity and Moderating Effects of Age and Culture Among University Students."
Management & Marketing, 2025.
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Warning: These citations may not always be 100% accurate.