(2026). Hedonic motivation and online purchase intention: The moderating role of gender. Business: Theory and Practice.
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Chicago Style (17th ed.) Citation
"Hedonic Motivation and Online Purchase Intention: The Moderating Role of Gender."
Business: Theory and Practice 2026.
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MLA (9th ed.) Citation
"Hedonic Motivation and Online Purchase Intention: The Moderating Role of Gender."
Business: Theory and Practice, 2026.
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Warning: These citations may not always be 100% accurate.