Service delivery in a physically restricted service environment : the case of airline flight attendants by van Blommestein, Claudia Bernice

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A study of the factors influencing new product development success in the South African investment sector by McCracken, Kim

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The influence of human and social capital on the strategic entrepreneurial behaviour of businesswomen by Oostenbrink, Marlizanne

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The perceived credibility of electronic word-of-mouth communicaton on e-commerce platforms by Bosman, Dirk Johannes

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Cellphone banking adoption and continuance of use in an internet banking context : a study of consumers'cross-channel cognitive evaluations by Nel, Jacques

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The influence of a vertical service line extension on existing customers’ perceived brand image in the case of Capitec and Absa Bank by Conradie, Mia

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Trademark and brand dilution : an empirical investigation by Kruger, Hannelie

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The development of a new instrument to measure client-based corporate reputation in the service industry by Wepener, Marie Louisa

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The influence of sonic logos in television advertisements : a neuromarketing perspective by Vorster, Izel Alet

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A motivational perspective on the user acceptance of social media by Nelmapius, Albert Hugo

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