Social media performance of user generated content and its relationship with conspicuous consumption: through the lens of the expectation confirmation theory by Ferreira, Caitlin

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Usage of Twitter by state-owned enterprises to communicate with customers: A case of Transnet South Africa by Mello, Tsebiso Lisbeth

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The Impact of Green Supply Chain Management Practices on Consumer Behaviour: An Amazon Ltd Case Study in France by Sakala, Kaluba

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The role of gamification in shaping the brand loyalty of Generation Z consumers by Weits, Elkin

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