The influence of cause-related marketing campaign structural elements on consumer intention, attitude and perception. by Human, Debbie

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The corporate social dimension of the triple bottom line : a sustainable development perspective by Human, Debbie

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The role of attitude and intentions in the adoption of banking services by Tanzanians by Smith, Matthew Stephen

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The influence of feedback messages on neurophysiological responses in a non-profit context by Grobbelaar, Caitlin

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A communications approach to building brand personality: The influence of celebrity gender, communication appeal and product involvement by Smit, Werner Antonio

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