Content analysis of roles portrayed by women in advertisements in selected South African media

Get full text
Get full text

Elements of internal marketing as predictors of employee satisfaction

Get full text

The role of multi-level customer relationship management in satisfaction and cross-selling in the South African business-banking sector

Get full text

A comparison between switching intention and switching behaviour in the South African mobile telecommunication industry

Get full text

The effect of personal cultural orientations on consumer decision-making styles through consumer involvement

Get full text

The role of consumer spending self-control in the relationship between psychological needs and well-being

Get full text