Between Expectation and Market Success: Hype as A Consumer Decision-Making Mediator in the Computer Game Industry

Subjects: “…Higher Education…”
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Consumer Engagement on Facebook: The Role of Comments in Travel Agency Brand Interactions in Poland

Subjects: “…Higher Education…”
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Stevens’ measurement scales in marketing research – A continuation of discussion on whether researchers can ignore the Likert scale’s limitations as an ordinal scale

Subjects: “…Higher Education…”
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Marketing of higher education institutions: Research themes and their shifting relevance over time

Subjects: “…Higher Education…”
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Where is the social impact? Key barriers to knowledge valorisation

Subjects: “…Higher Education…”
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Selected Aspects of Collaboration Among Polish Enterprises in Terms of Innovation Activity

Subjects: “…Higher Education…”
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Satisfaction of Consumers Using Innovative Aesthetic Medicine Services in Poland

Subjects: “…Higher Education…”
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Internet-Based Mass Communication in Multi-Level Marketing Companies Operating in Poland

Subjects: “…Higher Education…”
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Factors Determining Promotional and Image-Building Activities of Vocational Schools

Subjects: “…Higher Education…”
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The Role of Social Media in Shaping Chinese Consumers’ Attitudes Towards Organic Food

Subjects: “…Higher Education…”
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The Use of Video Marketing in the Communication Strategy of Business Universities

Subjects: “…Higher Education…”
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The Relationship between the Reorganization of Higher Education Institutions' Operations in Poland During the COVID-19 Pandemic and Student Loyalty

Subjects: “…Higher Education…”
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Sustainable Development of Corporations: Theory Evolution and Practical Implementation

Subjects: “…Higher Education…”
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Corporate Social Responsibility in the Missions and Visions of Research Institutes

Subjects: “…Higher Education…”
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The Last Waltz

Subjects: “…Higher Education…”
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What is the role of non-disclosure agreements in settling sexual harassment cases in the workplace, and should their use be limited further?

Subjects: “…Higher Education…”
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Non Fatal Offences- Judicial Cornerstone or Archaic convolution?

Subjects: “…Higher Education…”
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A Comparison of American Rape Law to English and Welsh Rape Law

Subjects: “…Higher Education…”
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To what extent does UK law protect victims from taking, making and sharing intimate images without consent in an age of emerging technology?

Subjects: “…Higher Education…”
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Facial Recognition Technology

Subjects: “…Higher Education…”
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