Die invloed van indeksikaliteit en gepastheid van advertensiemusiek en betrokkenheid van verbruikers op verbruikers se reaksie teenoor advertensies by Van den Berg, Karin

Subjects: “…Advertising -- Psychological aspects…”
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Die belang van instinkte en gewoontes vir die advertensiepsigologie by Brandt, P. D

Subjects: “…Advertising -- Psychological aspects…”
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n Meetmetode om die effektiwiteit van advertensies vooraf te bepaal by Du Toit, Jan Bosman

Subjects: “…Advertising -- Psychological aspects…”
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The influence of musical congruity in advertising on atitude and intent by De Villiers, Engela

Subjects: “…Music in advertising -- Psychological aspects…”
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Bekende gebeurtenisse as oorredingsmeganismes in advertensietekste by Evenhuis, Nanette

Subjects: “…Advertising -- Psychological aspects…”
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Ulwimi olunye alwanelanga tu (one language is never enough) : the role of language in consumer responses to sales slogans in the South African setting by Wright, Megan Anne

Subjects: “…Advertising -- Psychological aspects…”
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The impact of fear appeal advertising on disposition formation in HIV/Aids related communication by Terblanche-Smit, Marlize

Subjects: “…Advertising -- Psychological aspects…”
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The effect of the level of fear appeal on attitude towards advertising and behavioural intention by De Villiers, Elizabeth Nicolette

Subjects: “…Advertising -- Psychological aspects…”
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