Engaging with the engaged – Issues around the topic of customer engagement

Subjects: “…Relationship marketing…”
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Exploring the role of customer orientation - a look at successful SMEs in the South African mining industry

Subjects: “…Relationship Marketing…”
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Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context

Subjects: “…Relationship marketing…”
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An assessment of the antecedents of church commitment by Van Tonder, Steven Paul

Subjects: “…Relationship marketing…”
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An examination of dark side behaviour in business-to-business relationships by Laubscher, Nina

Subjects: “…Relationship marketing…”
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Store loyalty and the total retail experience by Sanderson, Karin

Subjects: “…Relationship marketing…”
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The management of long-term marketing relationships in business-to-business financial services by Theron, Edwin

Subjects: “…Relationship marketing…”
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Donor decision making in a non-profit religious organisation by Weideman, Eleanor

Subjects: “…Relationship marketing…”
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Leveraging connectivity to innovate for a differentiated customer experience : a study into the management of interaction between financial services organisations and their externa... by Ganzevoort, Boto Wybrand

Subjects: “…Relationship marketing…”
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