Forming the Image of Telecommunications Companies in Lithuanian Online Media

Get full text

The Influence of Short-Form Video Gratifications on Consumer Engagement and Purchase Intention: An Explanatory Sequential Study

Get full text

An experimental investigation of the relative effects of different forms of endorsement on brand trust

Get full text
Get full text

My memories of the brands in my life : understanding the nostalgic connections consumers form with brands

Get full text
Get full text

A consideration of certain aspects of standard form contracts and exemption clauses [Microfiche] : standard form contracts, the credit receiver's title to sue ex delicto in instalm... by Van Dorsten, Johan Lourens

“…This dissertation, which is divided into four independent parts, deals with two aspects of standard form contracts: the general nature of standard form contracts and the credit receiver's title to sue ex delicto; and two aspects of exemption clauses: the nature of a contract and exemption clauses and the rules of incidence applicable to exemption clauses. …”
Get full text

Exploring the role of homophily in purchase behaviour

Get full text

Strategic issues in purchasing management for manufacturing enterprises

Get full text

South African male consumers' involvement in their clothing purchases

Get full text

African identity : a question of conceptual and theoretical purchase

Get full text

Drivers of organic food purchase: trust, price, and quality

Get full text

Functionally illiterate consumers’ food purchase behaviour in Botswana

Get full text

A Solidarity (Food) Purchase Group in Cape Town by Stewart, Liesl

“…In more recent years, solidarity purchase groups (SPGs) have formed as a distinct type of AFN collaboration that facilitates higher levels of relationships of regard and reciprocity between consumers and producers. …”
Get full text

Antecedents to the luxury purchase intentions of South African millennials

Get full text

Professional South African women's adoption of the internet for apparel purchasing

Get full text
Get full text

Protecting vulnerable purchasers of immovable property against fraud and misrepresentation

Get full text

The influence of brand heritage versus brand innovation on consumer purchase intent

Get full text

The impact of electronic word-of-mouth in social networking sites on a high-involvement purchase : an empirical study of South African brides' intention to purchase the "once-in-a-... by Mowzer, Zeenat

“…Previous research has looked at the effect of social media, in the form of electronic word-of-mouth (eWOM), on purchase intention. …”
Get full text

The moderating effect of social presence on consumer brand trust and purchase intention in SMEs

Get full text

An investigation of the purchasing of status brands and conspicuous consumption among students at a tertiary level

Get full text

Factors that influence the consumer purchase decision to subscribe to a meal-kit delivery service

Get full text