Similar Items: Code-switching as a persuasive device in South African advertising
- To buy or not to buy?: a psycholinguistic perspective on code switching in advertisements
- De gustibus non est disputandum : regulating offensive advertising in a democratic South Africa
- Ulwimi olunye alwanelanga tu (one language is never enough) : the role of language in consumer responses to sales slogans in the South African setting
- Code switching and attitudinal perception
- Code-switching between Cairene mothers and their children in public: A study in language attitudes
- Code-Switching in Egyptian Rap Songs
Author: Bernard, Taryn
- Women in higher education : an analysis of narratives on gender in the workplace
- Identities, ideologies and practices of English language teachers in one school in the United Arab Emirates
- The influence of culture and identity on the writing of cover letters : insights from the South African context
- Justificatory discourse of the perpetrator in TRC testimonies : a discourse-historical analysis
- Code-switching as a persuasive device in South African advertising
- An analysis of the linguistic realisation of agency in the narratives of students on an extended degree programme