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Egyptian public diplomacy: Past performance and future strategies ( case study)
This study aims to explore whether the types of Egyptian public diplomacy, if any, follow strategies, content, and priorities of new public diplomacy by analyzing public diplomacy strategies followed by the two of main informational bodies in the Egyptian state: the State Information Service (SIS),...
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| Format: | Thesis |
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AUC Knowledge Fountain
2016
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| _version_ | 1867613409237794816 |
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| access_status_str | Open Access |
| author | Abd El-wahed, Manar |
| author_browse | Abd El-wahed, Manar |
| author_facet | Abd El-wahed, Manar |
| author_sort | Abd El-wahed, Manar |
| collection | Thesis |
| dc_rights_str_mv | The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy. |
| description | This study aims to explore whether the types of Egyptian public diplomacy, if any, follow strategies, content, and priorities of new public diplomacy by analyzing public diplomacy strategies followed by the two of main informational bodies in the Egyptian state: the State Information Service (SIS), and the public diplomacy division in the Ministry of Foreign Affairs (MFA). The study advances a theoretical framework designed to help find a connection between strategies followed by public diplomacy institutions and agenda-building function of those institutions. The analysis reflected the lack of strategic planning in the two institutions to reach and influence foreign publics. Findings proposed that the main communication strategies in the SIS and MFA related to media relations and adopting reactive approaches to counter negative media coverage about the country in foreign media. A set of recommendations were introduced in a search for enhanced public diplomacy structure with more effective strategies to properly communicate with the international community |
| format | Thesis |
| id | oai:fount.aucegypt.edu:etds-1256 |
| institution | American University in Cairo (Egypt) |
| last_indexed | 2026-06-10T12:35:41.195Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from AUC Knowledge Fountain — bepress |
| publishDate | 2016 |
| publishDateRange | 2016 |
| publishDateSort | 2016 |
| publisher | AUC Knowledge Fountain |
| publisherStr | AUC Knowledge Fountain |
| record_format | dspace |
| source_str | AUC Knowledge Fountain — bepress |
| spelling | oai:fount.aucegypt.edu:etds-1256 Egyptian public diplomacy: Past performance and future strategies ( case study) Abd El-wahed, Manar This study aims to explore whether the types of Egyptian public diplomacy, if any, follow strategies, content, and priorities of new public diplomacy by analyzing public diplomacy strategies followed by the two of main informational bodies in the Egyptian state: the State Information Service (SIS), and the public diplomacy division in the Ministry of Foreign Affairs (MFA). The study advances a theoretical framework designed to help find a connection between strategies followed by public diplomacy institutions and agenda-building function of those institutions. The analysis reflected the lack of strategic planning in the two institutions to reach and influence foreign publics. Findings proposed that the main communication strategies in the SIS and MFA related to media relations and adopting reactive approaches to counter negative media coverage about the country in foreign media. A set of recommendations were introduced in a search for enhanced public diplomacy structure with more effective strategies to properly communicate with the international community 2016-06-01T07:00:00Z thesis application/pdf https://fount.aucegypt.edu/etds/257 https://fount.aucegypt.edu/context/etds/article/1256/viewcontent/auto_convert.pdf The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy. Theses and Dissertations AUC Knowledge Fountain Public Diplomacy Agenda Building |
| spellingShingle | Public Diplomacy Agenda Building Abd El-wahed, Manar Egyptian public diplomacy: Past performance and future strategies ( case study) |
| title | Egyptian public diplomacy: Past performance and future strategies
( case study) |
| title_full | Egyptian public diplomacy: Past performance and future strategies
( case study) |
| title_fullStr | Egyptian public diplomacy: Past performance and future strategies
( case study) |
| title_full_unstemmed | Egyptian public diplomacy: Past performance and future strategies
( case study) |
| title_short | Egyptian public diplomacy: Past performance and future strategies
( case study) |
| title_sort | egyptian public diplomacy past performance and future strategies case study |
| topic | Public Diplomacy Agenda Building |
| url | https://fount.aucegypt.edu/etds/257 https://fount.aucegypt.edu/context/etds/article/1256/viewcontent/auto_convert.pdf |
| work_keys_str_mv | AT abdelwahedmanar egyptianpublicdiplomacypastperformanceandfuturestrategiescasestudy |