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Egypt’s state-owned television: A call for reform

Public organizations have to go through some reforms to satisfy the social demands and meet challenges required for increasing productivity and accountability. Public organizations have the strong tie between government and society; thus, they should work on their employee’s satisfaction, besides sa...

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Main Author: Ismail, Nourhan
Format: Thesis
Published: AUC Knowledge Fountain 2017
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access_status_str Open Access
author Ismail, Nourhan
author_browse Ismail, Nourhan
author_facet Ismail, Nourhan
author_sort Ismail, Nourhan
collection Thesis
dc_rights_str_mv The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy.
description Public organizations have to go through some reforms to satisfy the social demands and meet challenges required for increasing productivity and accountability. Public organizations have the strong tie between government and society; thus, they should work on their employee’s satisfaction, besides satisfying social needs and demands for citizens. This study will focus on performance of Egypt’s state-owned TV, which affects outputs reflected in the quality of TV programs. It would represent a schema of the current performance of Egyptian Radio and TV Union’s outcome of Egyptian TV programs Performance includes activities and measurable outputs. There are persistent challenges and obstacles at the ERTU; such as decline in viewership rates, failure of making use of television resources and cadres, and red tape that causes the disruption of the workflow within the union, which may deactivate the production wheel. This study looked into the successful reform of Egypt Telecom using HRM approach. It concludes by proposing ERTU reform, either through driving in the privatization route, or through applying Human Performance Technology (HPT) model, which is considered an advancement of HRM. HPT promotes “invitation” to re-visit, re-think, and re-imagine how ERTU can claim back its popularity through creativity, innovation and the use of modern technology.
format Thesis
id oai:fount.aucegypt.edu:etds-1374
institution American University in Cairo (Egypt)
last_indexed 2026-06-10T12:35:41.195Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from AUC Knowledge Fountain — bepress
publishDate 2017
publishDateRange 2017
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publisher AUC Knowledge Fountain
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spelling oai:fount.aucegypt.edu:etds-1374 Egypt’s state-owned television: A call for reform Ismail, Nourhan Public organizations have to go through some reforms to satisfy the social demands and meet challenges required for increasing productivity and accountability. Public organizations have the strong tie between government and society; thus, they should work on their employee’s satisfaction, besides satisfying social needs and demands for citizens. This study will focus on performance of Egypt’s state-owned TV, which affects outputs reflected in the quality of TV programs. It would represent a schema of the current performance of Egyptian Radio and TV Union’s outcome of Egyptian TV programs Performance includes activities and measurable outputs. There are persistent challenges and obstacles at the ERTU; such as decline in viewership rates, failure of making use of television resources and cadres, and red tape that causes the disruption of the workflow within the union, which may deactivate the production wheel. This study looked into the successful reform of Egypt Telecom using HRM approach. It concludes by proposing ERTU reform, either through driving in the privatization route, or through applying Human Performance Technology (HPT) model, which is considered an advancement of HRM. HPT promotes “invitation” to re-visit, re-think, and re-imagine how ERTU can claim back its popularity through creativity, innovation and the use of modern technology. 2017-06-01T07:00:00Z thesis application/pdf https://fount.aucegypt.edu/etds/375 https://fount.aucegypt.edu/context/etds/article/1374/viewcontent/Nourhan_20Ismail_Thesis_20.pdf The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy. Theses and Dissertations AUC Knowledge Fountain Maspeero Reform NA NA
spellingShingle Maspeero Reform
NA
NA
Ismail, Nourhan
Egypt’s state-owned television: A call for reform
title Egypt’s state-owned television: A call for reform
title_full Egypt’s state-owned television: A call for reform
title_fullStr Egypt’s state-owned television: A call for reform
title_full_unstemmed Egypt’s state-owned television: A call for reform
title_short Egypt’s state-owned television: A call for reform
title_sort egypt s state owned television a call for reform
topic Maspeero Reform
NA
NA
url https://fount.aucegypt.edu/etds/375
https://fount.aucegypt.edu/context/etds/article/1374/viewcontent/Nourhan_20Ismail_Thesis_20.pdf
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