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Instructional television programs in Egypt: a case study of the primary stage programs

This study focuses on media for development; using television as a mass medium to serve education in Egypt. The study in hand is a case study concerned with the instructional television programs for the primary stage students in Egypt. The researcher focused on three pillars that are: education, med...

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Main Author: Khalil, Mahitab
Format: Thesis
Published: AUC Knowledge Fountain 2010
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access_status_str Open Access
author Khalil, Mahitab
author_browse Khalil, Mahitab
author_facet Khalil, Mahitab
author_sort Khalil, Mahitab
collection Thesis
dc_rights_str_mv The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy.
description This study focuses on media for development; using television as a mass medium to serve education in Egypt. The study in hand is a case study concerned with the instructional television programs for the primary stage students in Egypt. The researcher focused on three pillars that are: education, media and more importantly, students and their parents. The study is guided by a learning system: Rich Environment for Active Learning. This system is based on the constructive theory that deals with learning as a life long experience. The learning process, thus, has to be joyful and engaging so that it makes sense to the students. If so, then the student too will intentionally seek information. The researcher conducted several in depth interviews and focus groups with representatives of the pillars. Moreover, the researcher carried on a discourse analysis for the primary stage instructional channels and programs for the six primary stage years. The findings show that the programs have some elements that make them appealing and engaging based on the REALs model and the standards identified by instructional and media experts. There is an effort exerted for producing a large number of programs annually. Yet, there are several problems that hold the programs back, such as the tight budget, lack of coordination and bureaucracy. Primary stage students lack the culture of active learning. The students and their parents are not aware of the programs, or they may watch them to memorize samples of questions expected to appear in the exams and their model answers. Students have to take private lessons. When the students watched a sample of the instructional programs and a sample of the Egyptian Sesame Street, for comparison, for them, Sesame Street was more popular, appealing, friendly and fun. While the instructional programs are perceived as old, classic, and if these two programs fight, Sesame Street will surely win.
format Thesis
id oai:fount.aucegypt.edu:etds-1987
institution American University in Cairo (Egypt)
last_indexed 2026-06-10T12:35:44.926Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from AUC Knowledge Fountain — bepress
publishDate 2010
publishDateRange 2010
publishDateSort 2010
publisher AUC Knowledge Fountain
publisherStr AUC Knowledge Fountain
record_format dspace
source_str AUC Knowledge Fountain — bepress
spelling oai:fount.aucegypt.edu:etds-1987 Instructional television programs in Egypt: a case study of the primary stage programs Khalil, Mahitab This study focuses on media for development; using television as a mass medium to serve education in Egypt. The study in hand is a case study concerned with the instructional television programs for the primary stage students in Egypt. The researcher focused on three pillars that are: education, media and more importantly, students and their parents. The study is guided by a learning system: Rich Environment for Active Learning. This system is based on the constructive theory that deals with learning as a life long experience. The learning process, thus, has to be joyful and engaging so that it makes sense to the students. If so, then the student too will intentionally seek information. The researcher conducted several in depth interviews and focus groups with representatives of the pillars. Moreover, the researcher carried on a discourse analysis for the primary stage instructional channels and programs for the six primary stage years. The findings show that the programs have some elements that make them appealing and engaging based on the REALs model and the standards identified by instructional and media experts. There is an effort exerted for producing a large number of programs annually. Yet, there are several problems that hold the programs back, such as the tight budget, lack of coordination and bureaucracy. Primary stage students lack the culture of active learning. The students and their parents are not aware of the programs, or they may watch them to memorize samples of questions expected to appear in the exams and their model answers. Students have to take private lessons. When the students watched a sample of the instructional programs and a sample of the Egyptian Sesame Street, for comparison, for them, Sesame Street was more popular, appealing, friendly and fun. While the instructional programs are perceived as old, classic, and if these two programs fight, Sesame Street will surely win. 2010-02-01T08:00:00Z thesis application/pdf https://fount.aucegypt.edu/etds/988 https://fount.aucegypt.edu/context/etds/article/1987/viewcontent/Mahitab_20Thesis_20Dec_202010.pdf The author retains all rights with regard to copyright. The author certifies that written permission from the owner(s) of third-party copyrighted matter included in the thesis, dissertation, paper, or record of study has been obtained. The author further certifies that IRB approval has been obtained for this thesis, or that IRB approval is not necessary for this thesis. Insofar as this thesis, dissertation, paper, or record of study is an educational record as defined in the Family Educational Rights and Privacy Act (FERPA) (20 USC 1232g), the author has granted consent to disclosure of it to anyone who requests a copy. Theses and Dissertations AUC Knowledge Fountain
spellingShingle Khalil, Mahitab
Instructional television programs in Egypt: a case study of the primary stage programs
title Instructional television programs in Egypt: a case study of the primary stage programs
title_full Instructional television programs in Egypt: a case study of the primary stage programs
title_fullStr Instructional television programs in Egypt: a case study of the primary stage programs
title_full_unstemmed Instructional television programs in Egypt: a case study of the primary stage programs
title_short Instructional television programs in Egypt: a case study of the primary stage programs
title_sort instructional television programs in egypt a case study of the primary stage programs
url https://fount.aucegypt.edu/etds/988
https://fount.aucegypt.edu/context/etds/article/1987/viewcontent/Mahitab_20Thesis_20Dec_202010.pdf
work_keys_str_mv AT khalilmahitab instructionaltelevisionprogramsinegyptacasestudyoftheprimarystageprograms