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Not everyone is lovin' it: work, class and the everyday in Al Sahel
This thesis explores work in one of the “Big” fast food chains in Al Sahel. In this space I study how multinational ideologies/language are manifested within a local context through notions of control, discipline and power. Throughout the various thesis chapters, I try to understand how work functio...
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| Format: | Thesis |
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AUC Knowledge Fountain
2020
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| Summary: | This thesis explores work in one of the “Big” fast food chains in Al Sahel. In this space I study how multinational ideologies/language are manifested within a local context through notions of control, discipline and power. Throughout the various thesis chapters, I try to understand how work functions with/through a specific social apparatus that is linked to work and class. How the relationships between workers unfold within this restaurant. Unpacking notion of Al Sahel Time Zone that studies different perceptions of time through Al Sahel's space. How work is felt on the body, perceived, tricked and understood by the workers in Al Sahel. And how Al Sahel’s social imagination reflects on the social aspirations of the workers. I follow these concepts to show how work feels like going to war most of the time – which is a metaphor used to highlight the intensities of work. Though, work feels like war, workers still go. |
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