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Green Fame on TikTok Analyzing digital persuasion appeals on climate change discourse among the public and youth.
In a constantly changing media ecosystem, TikTok is gaining prominence and attention, particularly among youth and Gen Z. The platform’s unique affordances are recently being utilized by young voices to promote self-expression and social activism. Consequently, TikTok’s changing nature is giving spa...
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AUC Knowledge Fountain
2024
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