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The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.

With the evolution of visual social media such as Instagram, news consumption and dissemination became different, focusing on Visual and Graphic content. With the current political and social-economic challenges in Egypt and the Region, such as The war in Gaza and the Egyptian economic crisis, the n...

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Main Author: Battah, Hussein
Format: Thesis
Published: AUC Knowledge Fountain 2025
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access_status_str Open Access
author Battah, Hussein
author_browse Battah, Hussein
author_facet Battah, Hussein
author_sort Battah, Hussein
collection Thesis
description With the evolution of visual social media such as Instagram, news consumption and dissemination became different, focusing on Visual and Graphic content. With the current political and social-economic challenges in Egypt and the Region, such as The war in Gaza and the Egyptian economic crisis, the need for simple and immediate news updates became essential. Instagram has now satisfied that need among various users, specifically youth. This paper explores how consuming news over "Instagram" has influenced Egyptian users' perception of News Values and their definition of what to consider news. The paper also studies how several sources on Instagram have influenced users' perceptions of trust and how social cues on Instagram affect users' perceptions of the content. Employing the Uses and Gratifications theory as well as the News Values theory, this study surveyed online news consumers in Egypt where ( N=225 ) respondents participated; the aim of the survey is to test the Egyptian online news consumers' habits when consuming news over Instagram and to test how it affected their perception of News Values, News Recognition, and Trust.
format Thesis
id oai:fount.aucegypt.edu:etds-3518
institution American University in Cairo (Egypt)
last_indexed 2026-06-10T12:35:55.364Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from AUC Knowledge Fountain — bepress
publishDate 2025
publishDateRange 2025
publishDateSort 2025
publisher AUC Knowledge Fountain
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spelling oai:fount.aucegypt.edu:etds-3518 The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source. Battah, Hussein With the evolution of visual social media such as Instagram, news consumption and dissemination became different, focusing on Visual and Graphic content. With the current political and social-economic challenges in Egypt and the Region, such as The war in Gaza and the Egyptian economic crisis, the need for simple and immediate news updates became essential. Instagram has now satisfied that need among various users, specifically youth. This paper explores how consuming news over "Instagram" has influenced Egyptian users' perception of News Values and their definition of what to consider news. The paper also studies how several sources on Instagram have influenced users' perceptions of trust and how social cues on Instagram affect users' perceptions of the content. Employing the Uses and Gratifications theory as well as the News Values theory, this study surveyed online news consumers in Egypt where ( N=225 ) respondents participated; the aim of the survey is to test the Egyptian online news consumers' habits when consuming news over Instagram and to test how it affected their perception of News Values, News Recognition, and Trust. 2025-02-19T08:00:00Z thesis application/pdf https://fount.aucegypt.edu/etds/2472 https://fount.aucegypt.edu/context/etds/article/3518/viewcontent/Hussein_Elmoatazbellah_Battah_Thesis.pdf Theses and Dissertations AUC Knowledge Fountain Key Words: News - News Values - News Recognition - Social Cues - Alternative Sources - Instagram - Social Media in Egypt - News Consumption Broadcast and Video Studies Communication Technology and New Media Journalism Studies Mass Communication Social Media
spellingShingle Key Words: News - News Values - News Recognition - Social Cues - Alternative Sources - Instagram - Social Media in Egypt - News Consumption
Broadcast and Video Studies
Communication Technology and New Media
Journalism Studies
Mass Communication
Social Media
Battah, Hussein
The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title_full The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title_fullStr The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title_full_unstemmed The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title_short The Shift to Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, and Perceptions of News Values, Credibility, and Recognition on Instagram as a news Source.
title_sort shift to visual news consumption exploring egyptian users motivations behaviors and perceptions of news values credibility and recognition on instagram as a news source
topic Key Words: News - News Values - News Recognition - Social Cues - Alternative Sources - Instagram - Social Media in Egypt - News Consumption
Broadcast and Video Studies
Communication Technology and New Media
Journalism Studies
Mass Communication
Social Media
url https://fount.aucegypt.edu/etds/2472
https://fount.aucegypt.edu/context/etds/article/3518/viewcontent/Hussein_Elmoatazbellah_Battah_Thesis.pdf
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