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The impact of customer service on customer loyalty and retention in Zenith Bank Ghana Limited

A Thesis submitted to the School of Business, Kwame Nkrumah University of Science and Technology, Kumasi in partial fulfillment of the requirements for the award of Master of Business Administration in Strategic Management and Consulting

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Bibliographic Details
Main Author: Nyarko, Mary Ekumah
Format: Thesis
Language:English
Published: 2017
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Summary:A Thesis submitted to the School of Business, Kwame Nkrumah University of Science and Technology, Kumasi in partial fulfillment of the requirements for the award of Master of Business Administration in Strategic Management and Consulting