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A study on mobile money and retail banking services in Kumasi Metropolis.

A thesis submitted to the Department of Economics, College of Humanities and Social Sciences, in partial fulfilment of the requirement for the award of Master of Science in Economics,

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Main Author: Obimpeh, Henry Agyei
Format: Thesis
Language:English
Published: 2017
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access_status_str Open Access
author Obimpeh, Henry Agyei
author_browse Obimpeh, Henry Agyei
author_facet Obimpeh, Henry Agyei
author_sort Obimpeh, Henry Agyei
collection Thesis
description A thesis submitted to the Department of Economics, College of Humanities and Social Sciences, in partial fulfilment of the requirement for the award of Master of Science in Economics,
format Thesis
id oai:ir.knust.edu.gh:123456789/10542
institution KNUST (Ghana)
language English
last_indexed 2026-06-10T12:31:19.760Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from KNUSTSpace — Kwame Nkrumah University of Science & Technology (Ghana)
publishDate 2017
publishDateRange 2017
publishDateSort 2017
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source_str KNUSTSpace — Kwame Nkrumah University of Science & Technology (Ghana)
spelling oai:ir.knust.edu.gh:123456789/10542 A study on mobile money and retail banking services in Kumasi Metropolis. Obimpeh, Henry Agyei A thesis submitted to the Department of Economics, College of Humanities and Social Sciences, in partial fulfilment of the requirement for the award of Master of Science in Economics, The study makes an analysis of mobile money and retail banking services in Kumasi Metropolis using a sample of 130 respondents. In order to conveniently interpret the data, the results are presented in tables and charts. A number of key findings emerged from the field survey where the study shows that the retail banking in Kumasi faces peculiar challenges in service quality, distribution, and cost. However, the challenges and perceptions of the retail banking in the lives of mobile money account users allow the adoption of mobile money services to thrive among the lower-income users. Based on the findings of the study, it was noted that the increasing use of mobile money services among the low earning income category is highly associated with decreases in retail bank users in a way that this tends to pose threat to the growth of retail banking. It is however recommended that banks should consider the possibility of Collaboration Model to involve mobile network operators in the mobile payments value chain that are user friendly and develop them so as to enable deposit/withdraw of money using mobile phone which will meet different customer requirements and capture market niches that expands on market share leading to improved financial performance. KNUST 2017-02-08T10:40:54Z 2023-04-19T00:04:54Z 2017-02-08T10:40:54Z 2023-04-19T00:04:54Z OCTOBER, 2016 Thesis https://ir.knust.edu.gh/handle/123456789/10542 en application/pdf
spellingShingle Obimpeh, Henry Agyei
A study on mobile money and retail banking services in Kumasi Metropolis.
title A study on mobile money and retail banking services in Kumasi Metropolis.
title_full A study on mobile money and retail banking services in Kumasi Metropolis.
title_fullStr A study on mobile money and retail banking services in Kumasi Metropolis.
title_full_unstemmed A study on mobile money and retail banking services in Kumasi Metropolis.
title_short A study on mobile money and retail banking services in Kumasi Metropolis.
title_sort study on mobile money and retail banking services in kumasi metropolis
url https://ir.knust.edu.gh/handle/123456789/10542
work_keys_str_mv AT obimpehhenryagyei astudyonmobilemoneyandretailbankingservicesinkumasimetropolis
AT obimpehhenryagyei studyonmobilemoneyandretailbankingservicesinkumasimetropolis