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Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi
A thesis submitted to the Department of Marketing and Corporate Strategy, Kwame Nkrumah University of Science and Technology in partial fulfilment of the requirement for the award of Master of Business Administration
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| Format: | Thesis |
| Language: | English |
| Published: |
2014
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| _version_ | 1867613137132322817 |
|---|---|
| access_status_str | Open Access |
| author | Nyanteh, Alex Osei Opare |
| author_browse | Nyanteh, Alex Osei Opare |
| author_facet | Nyanteh, Alex Osei Opare |
| author_sort | Nyanteh, Alex Osei Opare |
| collection | Thesis |
| description | A thesis submitted to the Department of Marketing and Corporate Strategy, Kwame Nkrumah University of Science and Technology in partial fulfilment of the requirement for the award of Master of Business Administration |
| format | Thesis |
| id | oai:ir.knust.edu.gh:123456789/5664 |
| institution | KNUST (Ghana) |
| language | English |
| last_indexed | 2026-06-10T12:31:21.331Z |
| license_str | Not specified — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from KNUSTSpace — Kwame Nkrumah University of Science & Technology (Ghana) |
| publishDate | 2014 |
| publishDateRange | 2014 |
| publishDateSort | 2014 |
| record_format | dspace |
| source_str | KNUSTSpace — Kwame Nkrumah University of Science & Technology (Ghana) |
| spelling | oai:ir.knust.edu.gh:123456789/5664 Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi Nyanteh, Alex Osei Opare A thesis submitted to the Department of Marketing and Corporate Strategy, Kwame Nkrumah University of Science and Technology in partial fulfilment of the requirement for the award of Master of Business Administration KNUST 2014-02-27T11:59:09Z 2023-04-20T06:36:37Z 2014-02-27T11:59:09Z 2023-04-20T06:36:37Z 2009-08 Thesis https://ir.knust.edu.gh/handle/123456789/5664 en application/pdf |
| spellingShingle | Nyanteh, Alex Osei Opare Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title | Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title_full | Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title_fullStr | Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title_full_unstemmed | Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title_short | Customer switching behaviour and subscriber growth in the Mobile Telecom Industry: A Case of Kasapa Telecom Ltd-Kumasi |
| title_sort | customer switching behaviour and subscriber growth in the mobile telecom industry a case of kasapa telecom ltd kumasi |
| url | https://ir.knust.edu.gh/handle/123456789/5664 |
| work_keys_str_mv | AT nyantehalexoseiopare customerswitchingbehaviourandsubscribergrowthinthemobiletelecomindustryacaseofkasapatelecomltdkumasi |