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A modern econometric approach to estimating theoretically consistent demand systems of retail brands

This paper conducts an empirical investigation of the cake mix and frosting demand system using daily data on sales figures, prices and marketing mix variables. SUR maximum likelihood is used to estimate static and dynamic (error correction) linear almost ideal demand systems. Results compare static...

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Main Author: De Villiers, Dylan
Format: Thesis
Language:English
Published: School of Economics 2014
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access_status_str Open Access
author De Villiers, Dylan
author_browse De Villiers, Dylan
author_facet De Villiers, Dylan
author_sort De Villiers, Dylan
collection Thesis
description This paper conducts an empirical investigation of the cake mix and frosting demand system using daily data on sales figures, prices and marketing mix variables. SUR maximum likelihood is used to estimate static and dynamic (error correction) linear almost ideal demand systems. Results compare static and dynamic model estimates.
format Thesis
id oai:open.uct.ac.za:11427/10360
institution University of Cape Town (South Africa)
language eng
last_indexed 2026-06-10T12:33:26.520Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher School of Economics
publisherStr School of Economics
record_format dspace
source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/10360 A modern econometric approach to estimating theoretically consistent demand systems of retail brands De Villiers, Dylan Economics This paper conducts an empirical investigation of the cake mix and frosting demand system using daily data on sales figures, prices and marketing mix variables. SUR maximum likelihood is used to estimate static and dynamic (error correction) linear almost ideal demand systems. Results compare static and dynamic model estimates. 2014-12-28T14:51:38Z 2014-12-28T14:51:38Z 2011 Master Thesis Masters MCom http://hdl.handle.net/11427/10360 eng application/pdf School of Economics Faculty of Commerce University of Cape Town
spellingShingle Economics
De Villiers, Dylan
A modern econometric approach to estimating theoretically consistent demand systems of retail brands
thesis_degree_str Master's
title A modern econometric approach to estimating theoretically consistent demand systems of retail brands
title_full A modern econometric approach to estimating theoretically consistent demand systems of retail brands
title_fullStr A modern econometric approach to estimating theoretically consistent demand systems of retail brands
title_full_unstemmed A modern econometric approach to estimating theoretically consistent demand systems of retail brands
title_short A modern econometric approach to estimating theoretically consistent demand systems of retail brands
title_sort modern econometric approach to estimating theoretically consistent demand systems of retail brands
topic Economics
url http://hdl.handle.net/11427/10360
work_keys_str_mv AT devilliersdylan amoderneconometricapproachtoestimatingtheoreticallyconsistentdemandsystemsofretailbrands
AT devilliersdylan moderneconometricapproachtoestimatingtheoreticallyconsistentdemandsystemsofretailbrands