Full Text Available

Note: Clicking the button above will open the full text document at the original institutional repository in a new window.

Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry

Includes bibliographical references.

Saved in:
Bibliographic Details
Main Author: Duff, Kristen Lesley
Format: Thesis
Language:English
Published: Centre for Film and Media Studies 2014
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1867613190069682176
access_status_str Open Access
author Duff, Kristen Lesley
author_browse Duff, Kristen Lesley
author_facet Duff, Kristen Lesley
author_sort Duff, Kristen Lesley
collection Thesis
description Includes bibliographical references.
format Thesis
id oai:open.uct.ac.za:11427/10389
institution University of Cape Town (South Africa)
language eng
last_indexed 2026-06-10T12:32:12.136Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher Centre for Film and Media Studies
publisherStr Centre for Film and Media Studies
record_format dspace
source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/10389 Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry Duff, Kristen Lesley Media Theory and Practice Includes bibliographical references. Due to recent developments in digital video technology, the documentary film format is increasingly being used and adapted in unconventional ways, including in the illustration of research in academia and as an educational tool in corporate contexts. Generation Wine is a feature-length research documentary created by Gosia Podgorska and myself between 2012 and 2013 and submitted as a Master's in Media Creative Production at the University of Cape Town. The aim in creating the film was to use the documentary format as a research tool to investigate key contemporary marketing and media-related issues in the South African and French wine industries, and to ultimately communicate these research findings to academics, industry professionals and other interested parties in a highly engaging manner, thus demonstrating the effectiveness of the documentary format in research contexts. This paper serves as an explication to accompany the Generation Wine video, which uses the documentary as a departure point for discussing theoretical issues regarding the use of documentary film as a research tool, as well as the production process and wine industry-related content explored in the documentary. 2014-12-28T14:57:46Z 2014-12-28T14:57:46Z 2013 Master Thesis Masters MA http://hdl.handle.net/11427/10389 eng application/pdf Centre for Film and Media Studies Faculty of Humanities University of Cape Town
spellingShingle Media Theory and Practice
Duff, Kristen Lesley
Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
thesis_degree_str Master's
title Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
title_full Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
title_fullStr Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
title_full_unstemmed Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
title_short Out of the box, into the bottle: an example of documentary film as a new research tool in the South African wine industry
title_sort out of the box into the bottle an example of documentary film as a new research tool in the south african wine industry
topic Media Theory and Practice
url http://hdl.handle.net/11427/10389
work_keys_str_mv AT duffkristenlesley outoftheboxintothebottleanexampleofdocumentaryfilmasanewresearchtoolinthesouthafricanwineindustry