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The law affecting comparative advertising in South Africa
Includes bibliographical references (p. 153-159).
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| Main Author: | |
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| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
Department of Commercial Law
2015
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| _version_ | 1867613343299141633 |
|---|---|
| access_status_str | Open Access |
| author | Kadelbach, Philipp |
| author2 | Fagan, Anton |
| author_browse | Fagan, Anton Kadelbach, Philipp |
| author_facet | Fagan, Anton Kadelbach, Philipp |
| author_sort | Kadelbach, Philipp |
| collection | Thesis |
| description | Includes bibliographical references (p. 153-159). |
| format | Thesis |
| id | oai:open.uct.ac.za:11427/11035 |
| institution | University of Cape Town (South Africa) |
| language | eng |
| last_indexed | 2026-06-10T12:34:38.153Z |
| license_str | Not specified — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository |
| publishDate | 2015 |
| publishDateRange | 2015 |
| publishDateSort | 2015 |
| publisher | Department of Commercial Law |
| publisherStr | Department of Commercial Law |
| record_format | dspace |
| source_str | UCTD — University of Cape Town Open Access Repository |
| spelling | oai:open.uct.ac.za:11427/11035 The law affecting comparative advertising in South Africa Kadelbach, Philipp Fagan, Anton Comparative advertising Includes bibliographical references (p. 153-159). Preliminary research showed that: firstly, South Africa's policy on comparative advertising is restrictive, and, secondly, that the country has a market structure where such advertising has the potential for a very positive effect on the market. Realising the potential role advertising could play in South Africa, the concept was born; not only to present South Africa's policy on the issue, but also to embark on an abstract analysis of the advertising regulation structure. The analysis provides the opportunity to present reasons for the present restrictive policy, and provides an essential background to pinpointing why policy changes might be necessary, and the changes required to reach a more satisfactory conclusion, based on literature and case reports available to me as at July 2002. 2015-01-02T09:23:44Z 2015-01-02T09:23:44Z 2003 Master Thesis Masters LLM http://hdl.handle.net/11427/11035 eng application/pdf Department of Commercial Law Faculty of Law University of Cape Town |
| spellingShingle | Comparative advertising Kadelbach, Philipp The law affecting comparative advertising in South Africa |
| thesis_degree_str | Master's |
| title | The law affecting comparative advertising in South Africa |
| title_full | The law affecting comparative advertising in South Africa |
| title_fullStr | The law affecting comparative advertising in South Africa |
| title_full_unstemmed | The law affecting comparative advertising in South Africa |
| title_short | The law affecting comparative advertising in South Africa |
| title_sort | law affecting comparative advertising in south africa |
| topic | Comparative advertising |
| url | http://hdl.handle.net/11427/11035 |
| work_keys_str_mv | AT kadelbachphilipp thelawaffectingcomparativeadvertisinginsouthafrica AT kadelbachphilipp lawaffectingcomparativeadvertisinginsouthafrica |