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Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape

Includes bibliographical references.

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Bibliographic Details
Main Author: Clack, Elizabeth
Other Authors: O'Brien, Connie
Format: Thesis
Language:English
Published: Department of Social Development 2015
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access_status_str Open Access
author Clack, Elizabeth
author2 O'Brien, Connie
author_browse Clack, Elizabeth
O'Brien, Connie
author_facet O'Brien, Connie
Clack, Elizabeth
author_sort Clack, Elizabeth
collection Thesis
description Includes bibliographical references.
format Thesis
id oai:open.uct.ac.za:11427/12753
institution University of Cape Town (South Africa)
language eng
last_indexed 2026-06-10T12:32:26.116Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2015
publishDateRange 2015
publishDateSort 2015
publisher Department of Social Development
publisherStr Department of Social Development
record_format dspace
source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/12753 Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape Clack, Elizabeth O'Brien, Connie Social Work Includes bibliographical references. The study explored factors that sustain successful women-owned informal micro businesses. This explorative qualitative study was conducted in Cape Town in the communities of Philippi and Khayelitsha. Face- to- face in-depth interviewing was carried out on a purposive sample of sixteen women-owned informal microbusinesses (WBOs) and five key informants from government and NGO institutions offering small business support services. The main findings indicated that some of the women are successful due to a variety of multifaceted and linked factors. These women have been operating their businesses successfully despite economic downturns and gender exclusion and other community related factors. A variety of behavioural and motivational factors also contribute to small business success. The WBOs are able to successfully operate businesses in economic downturns due to their adaptability, flexibility and innovation in their business practices. A resilient mindset, their strong spirituality, confidence and business aspirations enabled them to persevere in difficult economic and personal circumstances, while conducting business in often violent communities. The nature of trade and their knowledge of the market, customer care, relationships and their attitudes to competition were key to their business success. The family and institutional support however appears to be weak and barriers included sparse information about the support services from NGOs and government. The main recommendation is that these more successful informal micro-business women owners could be better documented and used as case studies and role models for best practice. Much more research is needed on a larger scale across the country since the informal sector is constantly expanding and changing. 2015-05-06T14:19:19Z 2015-05-06T14:19:19Z 2014 Master Thesis Masters MSocSc http://hdl.handle.net/11427/12753 eng application/pdf Department of Social Development Faculty of Humanities University of Cape Town
spellingShingle Social Work
Clack, Elizabeth
Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
thesis_degree_str Master's
title Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
title_full Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
title_fullStr Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
title_full_unstemmed Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
title_short Exploring factors that sustain succesful women-owned informal micro businesses in the Western Cape
title_sort exploring factors that sustain succesful women owned informal micro businesses in the western cape
topic Social Work
url http://hdl.handle.net/11427/12753
work_keys_str_mv AT clackelizabeth exploringfactorsthatsustainsuccesfulwomenownedinformalmicrobusinessesinthewesterncape