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The role of technology in the real estate industry

The global real estate industry is said to be five years behind the technology curve. By some estimates, as much as a third of global real estate assets are managed by spreadsheets. Despite this, venture capital firms around the globe invested $1.5bn in real estate technology during 2015 and a furth...

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Main Author: Warburton, Dale
Other Authors: Michell, Kathleen
Format: Thesis
Language:English
Published: Department of Construction Economics and Management 2017
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access_status_str Open Access
author Warburton, Dale
author2 Michell, Kathleen
author_browse Michell, Kathleen
Warburton, Dale
author_facet Michell, Kathleen
Warburton, Dale
author_sort Warburton, Dale
collection Thesis
description The global real estate industry is said to be five years behind the technology curve. By some estimates, as much as a third of global real estate assets are managed by spreadsheets. Despite this, venture capital firms around the globe invested $1.5bn in real estate technology during 2015 and a further $1.8bn in the first half of 2016 (CB Insights, 2016). Within that context, this research seeks to examine whether or not real estate companies leverage technology to achieve best value, what the major benefits of technology are and finally, the key inhibiting and enabling factors impacting technology adoption. Initially, a theoretical foundation of modern facilities management is laid, including its relationship to real estate. An examination of the most prominent broad and specific technologies follows. A qualitative approach was favoured, specifically, a case study combined with semi-structured interviews of information technology leaders in the global real estate industry. It was established that real estate companies do leverage technology to achieve best value, but that the degree, nature and extent thereof varies depending on a range of systemic, idiosyncratic and external factors. It was established that the most significant benefits of technology were operational efficiencies and remote accessibility of real-time operational data. The key enabling factors were found to be robust, affordable infrastructure, the consumerisation of technology, scale and technology-focused leadership. The absence of these factors were regarded as having an inhibitory impact.
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spelling oai:open.uct.ac.za:11427/22804 The role of technology in the real estate industry Warburton, Dale Michell, Kathleen Property Studies The global real estate industry is said to be five years behind the technology curve. By some estimates, as much as a third of global real estate assets are managed by spreadsheets. Despite this, venture capital firms around the globe invested $1.5bn in real estate technology during 2015 and a further $1.8bn in the first half of 2016 (CB Insights, 2016). Within that context, this research seeks to examine whether or not real estate companies leverage technology to achieve best value, what the major benefits of technology are and finally, the key inhibiting and enabling factors impacting technology adoption. Initially, a theoretical foundation of modern facilities management is laid, including its relationship to real estate. An examination of the most prominent broad and specific technologies follows. A qualitative approach was favoured, specifically, a case study combined with semi-structured interviews of information technology leaders in the global real estate industry. It was established that real estate companies do leverage technology to achieve best value, but that the degree, nature and extent thereof varies depending on a range of systemic, idiosyncratic and external factors. It was established that the most significant benefits of technology were operational efficiencies and remote accessibility of real-time operational data. The key enabling factors were found to be robust, affordable infrastructure, the consumerisation of technology, scale and technology-focused leadership. The absence of these factors were regarded as having an inhibitory impact. 2017-01-19T12:15:29Z 2017-01-19T12:15:29Z 2016 Master Thesis Masters MSc http://hdl.handle.net/11427/22804 eng application/pdf Department of Construction Economics and Management Faculty of Engineering and the Built Environment University of Cape Town
spellingShingle Property Studies
Warburton, Dale
The role of technology in the real estate industry
thesis_degree_str Master's
title The role of technology in the real estate industry
title_full The role of technology in the real estate industry
title_fullStr The role of technology in the real estate industry
title_full_unstemmed The role of technology in the real estate industry
title_short The role of technology in the real estate industry
title_sort role of technology in the real estate industry
topic Property Studies
url http://hdl.handle.net/11427/22804
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