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Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"

Given persistently high levels of poverty and inequality in South Africa and the government's apparent inability to meaningfully address these, the role of the private sector to provide additional interventions to assist in achieving social support through sustainable community development initiativ...

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Main Author: Damon, Linley Cara
Other Authors: Brown, Mercy
Format: Thesis
Language:English
Published: Department of Civil Engineering 2017
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access_status_str Open Access
author Damon, Linley Cara
author2 Brown, Mercy
author_browse Brown, Mercy
Damon, Linley Cara
author_facet Brown, Mercy
Damon, Linley Cara
author_sort Damon, Linley Cara
collection Thesis
description Given persistently high levels of poverty and inequality in South Africa and the government's apparent inability to meaningfully address these, the role of the private sector to provide additional interventions to assist in achieving social support through sustainable community development initiatives is imperative. The case study unpacks Martin & East (Pty) Ltd's (M&E's) approach to Responsible Business (RB). Winfield's (2015) argument for what RB is, lies within the unique contractual relationships that exist between the business enterprise and its stakeholders. It is within the identification of the business' relationships with various stakeholders and in particular, for the purpose of this research, the community as a stakeholder, that we realise the sphere of influence that the business has to possibly affect social change. In order to understand M&E's RB approach in a particular community the case study is further focused on the City of Cape Town project: 216Q/2014/15 Construction of Link Road (City of Cape Town, 2014) to establish the status quo and any opportunities for improvement which may exist. The dissertation draws on semi-structured interviews to understand the interaction of M&E with project stakeholders, identified as the Project Management Team (PMT) and the affected Community. The findings are interpreted through the goals of RB and Community Development (CD) established to evaluate the quality of the relationships created through the project. I argue that there is evidence of achieving these goals. However, the responsibility of CD still lies wholly with local government and the strategies that it puts in place by the setting of Community Participation Goals (CPGs) on its infrastructure projects. It is with regard to their strategy in achieving these CPGs where M&E's RB approach plays a significant role in truly achieving CD in the way that the PMT had intended. M&E's intrinsic values prompted its Project Team (PT) to engage in informal training, treat labour well and abide by contractual obligations as stipulated in the Contract Document governing their roles and responsibilities. Recommendations for M&E business practice include ensuring that the well thought through strategy for their internal community, through the implementation of the Isidima Trust and involvement in education programmes, is translated to the temporary community in which it often finds itself.
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institution University of Cape Town (South Africa)
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license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2017
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spelling oai:open.uct.ac.za:11427/25166 Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business" Damon, Linley Cara Brown, Mercy Urban Design and Management Given persistently high levels of poverty and inequality in South Africa and the government's apparent inability to meaningfully address these, the role of the private sector to provide additional interventions to assist in achieving social support through sustainable community development initiatives is imperative. The case study unpacks Martin & East (Pty) Ltd's (M&E's) approach to Responsible Business (RB). Winfield's (2015) argument for what RB is, lies within the unique contractual relationships that exist between the business enterprise and its stakeholders. It is within the identification of the business' relationships with various stakeholders and in particular, for the purpose of this research, the community as a stakeholder, that we realise the sphere of influence that the business has to possibly affect social change. In order to understand M&E's RB approach in a particular community the case study is further focused on the City of Cape Town project: 216Q/2014/15 Construction of Link Road (City of Cape Town, 2014) to establish the status quo and any opportunities for improvement which may exist. The dissertation draws on semi-structured interviews to understand the interaction of M&E with project stakeholders, identified as the Project Management Team (PMT) and the affected Community. The findings are interpreted through the goals of RB and Community Development (CD) established to evaluate the quality of the relationships created through the project. I argue that there is evidence of achieving these goals. However, the responsibility of CD still lies wholly with local government and the strategies that it puts in place by the setting of Community Participation Goals (CPGs) on its infrastructure projects. It is with regard to their strategy in achieving these CPGs where M&E's RB approach plays a significant role in truly achieving CD in the way that the PMT had intended. M&E's intrinsic values prompted its Project Team (PT) to engage in informal training, treat labour well and abide by contractual obligations as stipulated in the Contract Document governing their roles and responsibilities. Recommendations for M&E business practice include ensuring that the well thought through strategy for their internal community, through the implementation of the Isidima Trust and involvement in education programmes, is translated to the temporary community in which it often finds itself. 2017-09-14T12:13:52Z 2017-09-14T12:13:52Z 2017 Master Thesis Masters MPhil http://hdl.handle.net/11427/25166 eng application/pdf Department of Civil Engineering Faculty of Engineering and the Built Environment University of Cape Town
spellingShingle Urban Design and Management
Damon, Linley Cara
Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
thesis_degree_str Master's
title Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
title_full Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
title_fullStr Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
title_full_unstemmed Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
title_short Private sector role in community development: a case study on Martin & East (Pty) Ltd approach to "responsible business"
title_sort private sector role in community development a case study on martin east pty ltd approach to responsible business
topic Urban Design and Management
url http://hdl.handle.net/11427/25166
work_keys_str_mv AT damonlinleycara privatesectorroleincommunitydevelopmentacasestudyonmartineastptyltdapproachtoresponsiblebusiness