Full Text Available
Note: Clicking the button above will open the full text document at the original institutional repository in a new window.
This thesis discusses the following: 1. That, while advertising practitioners employ various levels of scientific endeavour (particularly strategic insight development, but also research, demographic data collection, and other objective tools of the trade), its final output is ultimately nonscientif...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
Department of Private Law
2020
|
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|