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Towards an understanding of the boundaries and characteristics of a Digital Business Strategy
The merging of business and information technology (IT) strategies, effectively becoming a Digital Business Strategy (DBS), is changing the way that organisations have to leverage resources to create differential value. Due to the DBS being such a novice idea, there is no clear understanding of what...
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| Format: | Thesis |
| Language: | English |
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Department of Information Systems
2021
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