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Outsider trading: trading on twitter sentiment

This study aims to establish if a relationship between the investor sentiment generated from social media posts, such as Tweets, and the return on securities exists. If a relationship exists, one would be able to obtain an informational advantage from public information and outperform the market on...

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Main Author: Stevens, Joshua
Other Authors: van Rensburg, Paul
Format: Thesis
Language:English
Published: Department of Finance and Tax 2023
Subjects:
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access_status_str Open Access
author Stevens, Joshua
author2 van Rensburg, Paul
author_browse Stevens, Joshua
van Rensburg, Paul
author_facet van Rensburg, Paul
Stevens, Joshua
author_sort Stevens, Joshua
collection Thesis
description This study aims to establish if a relationship between the investor sentiment generated from social media posts, such as Tweets, and the return on securities exists. If a relationship exists, one would be able to obtain an informational advantage from public information and outperform the market on a risk-adjusted basis. This would give the “outsider” information processed the predictive power of insider information, hence the title of the paper. The study makes use of Bloomberg's social activity data, which through natural language processing, allows for investor sentiment to be obtained by analysing a combination of Twitter and Stock Twits posts. This paper makes use of a three-prong approach, firstly examining if investor sentiment is a predictor of next-day returns. Next, an event study methodology is used to examine the optimal holding period, which can further be expanded to test market efficiency. Lastly, this paper considers the asymmetric risk aversion as outlined by Kahneman and Tversky (1979). Results show that there is little to no correlation between sentiment and next day returns. There is evidence for a multi-day holding period being optimal but statistically insignificant and there is no evidence found for asymmetric risk aversion.
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language eng
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license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2023
publishDateRange 2023
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source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/37802 Outsider trading: trading on twitter sentiment Stevens, Joshua van Rensburg, Paul sentiment analysis twitter event study This study aims to establish if a relationship between the investor sentiment generated from social media posts, such as Tweets, and the return on securities exists. If a relationship exists, one would be able to obtain an informational advantage from public information and outperform the market on a risk-adjusted basis. This would give the “outsider” information processed the predictive power of insider information, hence the title of the paper. The study makes use of Bloomberg's social activity data, which through natural language processing, allows for investor sentiment to be obtained by analysing a combination of Twitter and Stock Twits posts. This paper makes use of a three-prong approach, firstly examining if investor sentiment is a predictor of next-day returns. Next, an event study methodology is used to examine the optimal holding period, which can further be expanded to test market efficiency. Lastly, this paper considers the asymmetric risk aversion as outlined by Kahneman and Tversky (1979). Results show that there is little to no correlation between sentiment and next day returns. There is evidence for a multi-day holding period being optimal but statistically insignificant and there is no evidence found for asymmetric risk aversion. 2023-04-20T13:44:01Z 2023-04-20T13:44:01Z 2022 2023-04-20T13:42:38Z Master Thesis Masters MCom http://hdl.handle.net/11427/37802 eng application/pdf Department of Finance and Tax Faculty of Commerce
spellingShingle sentiment analysis
twitter
event study
Stevens, Joshua
Outsider trading: trading on twitter sentiment
thesis_degree_str Master's
title Outsider trading: trading on twitter sentiment
title_full Outsider trading: trading on twitter sentiment
title_fullStr Outsider trading: trading on twitter sentiment
title_full_unstemmed Outsider trading: trading on twitter sentiment
title_short Outsider trading: trading on twitter sentiment
title_sort outsider trading trading on twitter sentiment
topic sentiment analysis
twitter
event study
url http://hdl.handle.net/11427/37802
work_keys_str_mv AT stevensjoshua outsidertradingtradingontwittersentiment