Johnson, A., & Pillay, P. (2025). A consumer neuroscientific method for assessing usability: Eye-tracking visual fatigue in visually complex M-commerce applications. School of Management Studies.
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Chicago Style (17th ed.) Citation
Johnson, Alexandra, and Pragasen Pillay. A Consumer Neuroscientific Method for Assessing Usability: Eye-tracking Visual Fatigue in Visually Complex M-commerce Applications. School of Management Studies, 2025.
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MLA (9th ed.) Citation
Johnson, Alexandra, and Pragasen Pillay. A Consumer Neuroscientific Method for Assessing Usability: Eye-tracking Visual Fatigue in Visually Complex M-commerce Applications. School of Management Studies, 2025.
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Warning: These citations may not always be 100% accurate.