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An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy

Includes bibliography.

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Bibliographic Details
Main Author: Pikholz, Tracey
Other Authors: Brice, Helen
Format: Thesis
Language:English
Published: School of Management Studies 2014
Subjects:
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access_status_str Open Access
author Pikholz, Tracey
author2 Brice, Helen
author_browse Brice, Helen
Pikholz, Tracey
author_facet Brice, Helen
Pikholz, Tracey
author_sort Pikholz, Tracey
collection Thesis
description Includes bibliography.
format Thesis
id oai:open.uct.ac.za:11427/9654
institution University of Cape Town (South Africa)
language eng
last_indexed 2026-06-10T12:32:03.909Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher School of Management Studies
publisherStr School of Management Studies
record_format dspace
source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/9654 An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy Pikholz, Tracey Brice, Helen Wegner, Trevor AIDS (Disease Includes bibliography. This dissertation comprises an application of social marketing principles and techniques to AIDS prevention in the workplace. The overall research objective of this dissertation is to investigate the provisions which have been made for AIDS in companies in South Africa, and to gain an understanding of the "preventative AIDS provisions" which the respondents consider practical to implement in their workplace, in order to generate conclusions and recommendations. The research findings, discussions and conclusions highlight areas for future research. 2014-11-15T19:40:06Z 2014-11-15T19:40:06Z 1991 Master Thesis Masters MBusSc http://hdl.handle.net/11427/9654 eng application/pdf School of Management Studies Faculty of Commerce University of Cape Town
spellingShingle AIDS (Disease
Pikholz, Tracey
An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
thesis_degree_str Master's
title An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_full An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_fullStr An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_full_unstemmed An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_short An investigation into AIDS prevention in the workplace : guidelines to a social marketing workplace preventative AIDS strategy
title_sort investigation into aids prevention in the workplace guidelines to a social marketing workplace preventative aids strategy
topic AIDS (Disease
url http://hdl.handle.net/11427/9654
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