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What and how about competitive benchmarking

Most of the domestic industries In Nigeria lag behind their foreign competitors when it comes to cost and quality. People turn to the low price and often higher quality of imported goods. This paper suggests that benchmarking could be used to match and even exceed the competition. Based on the exper...

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Format: Article
Published: 2011
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LEADER 00000njm a2000000a 4500
001 oai:repository.ui.edu.ng:123456789/1976
042 |a dc 
720 |a Adeyeye, A. D.  |e author 
260 |c 2011 
520 |a Most of the domestic industries In Nigeria lag behind their foreign competitors when it comes to cost and quality. People turn to the low price and often higher quality of imported goods. This paper suggests that benchmarking could be used to match and even exceed the competition. Based on the experience of companies in the industrialized world that have successfully used benchmarking to overcome adversity and have emerged stronger, the paper suggests that the same success could be achieved by our domestic industries. The description of the benchmarking process, the guidelines and framework for its application and some of the implementation problems are discussed 
024 8 |a 1595-3610 
024 8 |a Nigerian Journal of Engineering Management 12(2), pp. 17-24 
024 8 |a ui_art_adeyeye_what_2011 
024 8 |a http://ir.library.ui.edu.ng/handle/123456789/1976 
245 0 0 |a What and how about competitive benchmarking