Full Text Available

Note: Clicking the button above will open the full text document at the original institutional repository in a new window.

Marketing and promotion of information services in the university of Ibadan library

Lack of an effective marketing strategy of library resources has been found to be the main reason why target users- university teachers, researchers and students- are not using the Kenneth Dike library of the university of Ibadan as they should. It was found that less than a quarter of these targete...

Full description

Saved in:
Bibliographic Details
Format: Article
Published: 2003
Tags: Add Tag
No Tags, Be the first to tag this record!