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Trends in adolescent sexual and reproductive health communication campaigns (2007-2017): a review of dominant themes

This study, a content analysis of scholariy publications on adolescent sexual and reproductive health (ASRH) communication campaigns/interventions over a period of ten (10) years, adopted purposive and convenience sampling techniques to select 84 empirical studies on ASRH communication campaigns. Wh...

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Published: 2019
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LEADER 00000njm a2000000a 4500
001 oai:repository.ui.edu.ng:123456789/7741
042 |a dc 
720 |a Salaudeen, K. A.  |e author 
720 |a Egbokhare, O.  |e author 
260 |c 2019 
520 |a This study, a content analysis of scholariy publications on adolescent sexual and reproductive health (ASRH) communication campaigns/interventions over a period of ten (10) years, adopted purposive and convenience sampling techniques to select 84 empirical studies on ASRH communication campaigns. While the unit of analysis was represented by keywords/'phrases. The content categories were teenage marriage. ASRH and the media, disease/pregnancy prevention strategies, socio-cultural issues and indicators of ASRH campaigns effects. These yielded 41 sub- categories and 704 frequency counts. Rogers Everett’s diffusion of innovations underpins the study and drives the research questions alongside extant literature. The study found that most of the studies, reporting an increase in pregnancy and H1V/AIDS spread recommended comprehensive ASRH education and campaign, where contraceptives are promoted alongside and/or against abstinence. lt was also discovered that community stakeholders’ resistance which was a common impediment to the success of comprehensive ASRH campaign has received scanty research attention, lt was therefore recommended that further research should be done on the relationship between campaign contents' themes. stakeholders resistance and globalization of ASRH messages. This, perhaps, would facilitate the understanding of the factors causing the unintended outcomes of ASRH 
024 8 |a 2315-6325 
024 8 |a ui_art_salaudeen_trends_2019 
024 8 |a Journal of Management and Social Sciences 8(1), May 2019. Pp. 576 - 593 
024 8 |a http://ir.library.ui.edu.ng/handle/123456789/7741 
653 |a ASRH campaign 
653 |a Stakeholders’ resistance 
653 |a Unintended consequences 
653 |a Health communication 
245 0 0 |a Trends in adolescent sexual and reproductive health communication campaigns (2007-2017): a review of dominant themes