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Deception in advertising: ethical and legal imperatives

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Bibliographic Details
Format: Book
Published: 2013
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MARC

LEADER 00000njm a2000000a 4500
001 oai:repository.ui.edu.ng:123456789/7742
042 |a dc 
720 |a Egbokhare, O. A.  |e author 
260 |c 2013 
024 8 |a 978-2-35926-018-2 
024 8 |a ui_inbk_egbokhare_deception_2013 
024 8 |a http://ir.library.ui.edu.ng/handle/123456789/7742 
245 0 0 |a Deception in advertising: ethical and legal imperatives