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Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market
Mini Dissertation (MBA)--University of Pretoria, 2025.
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| Format: | Thesis |
| Language: | English |
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University of Pretoria
2026
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| _version_ | 1867613648006938624 |
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| access_status_str | Open Access |
| author2 | Vermaak, Andre |
| author_browse | Vermaak, Andre |
| author_facet | Vermaak, Andre |
| collection | Thesis |
| dc_rights_str_mv | © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. |
| description | Mini Dissertation (MBA)--University of Pretoria, 2025. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/109171 |
| institution | University of Pretoria (South Africa) |
| language | English |
| last_indexed | 2026-06-10T12:39:29.036Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2026 |
| publishDateRange | 2026 |
| publishDateSort | 2026 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/109171 Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market Vermaak, Andre ichelp@gibs.co.za Sibeko, Mbali UCTD Economic participation Municipal fresh-produce market Smallholder farmer Informal trader Agroecology Digital inclusion Public participation Mini Dissertation (MBA)--University of Pretoria, 2025. This dissertation examines the effectiveness of the Joburg Market transformation strategy, assessing beneficiary economic outcomes, governance quality, structural barriers, and actionable levers for inclusive market restructuring. The study employs a qualitative case design using purposive sampling of market agents, SMMEs, smallholder farmers, and executives, with semi structured interviews analysed through thematic coding to generate empirically grounded insights. Findings indicate a positive yet uneven impact that entrenches a two-tier transformation, with gains clustered in value adding niches while new entrants struggle within core agency functions due to capital intensity, relationship specific incumbency, and thin margins. Governance arrangements demonstrate operational clarity but strategic opacity, with limited participation and weak accountability undermining trust, policy learning, and delivery credibility. The support model overemphasises premises and rental relief while neglecting working capital and capability bundling, which produces implementation gaps and constrained throughput for emerging firms. The analysis argues for a strategic reorientation from passive compliance to an intentional, interventionist approach that rebalances market power in favour of new entrants through transparent rules, co decision, and market making instruments. The dissertation proposes a public transformation framework, a formal beneficiary forum with co design mandates, a blended finance facility with development partners, a tiered and customised support system, guaranteed market access through offtake agreements, incentives for incumbent supplier development, and a participatory monitoring and evaluation architecture with a public annual impact report. Practical implications highlight coalition building, codified transparency, digital equity requirements, and finance plus capability bundles as essential execution pillars. Limitations include a small purposive sample and restricted access to administrative data, motivating a representative survey, comparative municipal market studies, and longitudinal beneficiary tracking. The dissertation concludes that credible transformation requires aligned governance, intentional market access, and capital backed capability development to shift visibility into durable value and voice. Gordon Institute of Business Science (GIBS) MBA Unrestricted Gordon Institute of Business Science (GIBS) SDG-10: Reduces inequalities 2026-03-23T09:36:30Z 2026-03-23T09:36:30Z 2026-05-05 2025 Mini Dissertation * A2025 http://hdl.handle.net/2263/109171 en © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria |
| spellingShingle | UCTD Economic participation Municipal fresh-produce market Smallholder farmer Informal trader Agroecology Digital inclusion Public participation Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title | Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title_full | Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title_fullStr | Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title_full_unstemmed | Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title_short | Assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the Joburg market |
| title_sort | assessing the impact of transformation frameworks on economic participation in municipal fresh produce markets with a focus on the joburg market |
| topic | UCTD Economic participation Municipal fresh-produce market Smallholder farmer Informal trader Agroecology Digital inclusion Public participation |
| url | http://hdl.handle.net/2263/109171 |