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Balancing profit and purpose: how impact investors in Africa navigate competing logics

Mini Dissertation (MBA)--University of Pretoria, 2025.

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Other Authors: Myres, Kerrin
Format: Thesis
Language:English
Published: University of Pretoria 2026
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access_status_str Open Access
author2 Myres, Kerrin
author_browse Myres, Kerrin
author_facet Myres, Kerrin
collection Thesis
dc_rights_str_mv © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2025.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:39:59.298Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2026
publishDateRange 2026
publishDateSort 2026
publisher University of Pretoria
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spelling oai:repository.up.ac.za:2263/109236 Balancing profit and purpose: how impact investors in Africa navigate competing logics Myres, Kerrin ichelp@gibs.co.za Pratt, Matthew UCTD Impact investing Hybrid organisations Tensions Logics Mini Dissertation (MBA)--University of Pretoria, 2025. This study investigated how impact investors that operate with an Africa mandate can practically navigate the competing logics of profit maximisation and social development. The researcher draws primarily on hybridity theory to help explain why these tensions exist and how hybrid firms, such as impact investors, can easily manage these tensions so as to avoid mission drift and retain mission alignment. The researcher employed a qualitative research design, where 12 semi-structured interviews were conducted with senior practitioners in the field and other stakeholders who are closely related to the field. The findings were then analysed using Atlas.ti, with data saturation being reached after nine of twelve interviews. The findings show that Impact investors in Africa manage the tension between the logics of profit and development by incorporating a sequenced design process to assess the various impact and profitability metrics. This is achieved by combining an impact-first pre-screening with a commercial viability assessment, and it is this commercial viability assessment that acts as a signal of impact durability. Furthermore, impact investors institutionalise hybridity through these design choices, which then embed both logics into everyday decisions. Gordon Institute of Business Science (GIBS) MBA Unrestricted Gordon Institute of Business Science (GIBS) SDG-08: Decent work and economic growth 2026-03-23T09:44:22Z 2026-03-23T09:44:22Z 2026-05-05 2025 Mini Dissertation * A2025 http://hdl.handle.net/2263/109236 en © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Impact investing
Hybrid organisations
Tensions
Logics
Balancing profit and purpose: how impact investors in Africa navigate competing logics
title Balancing profit and purpose: how impact investors in Africa navigate competing logics
title_full Balancing profit and purpose: how impact investors in Africa navigate competing logics
title_fullStr Balancing profit and purpose: how impact investors in Africa navigate competing logics
title_full_unstemmed Balancing profit and purpose: how impact investors in Africa navigate competing logics
title_short Balancing profit and purpose: how impact investors in Africa navigate competing logics
title_sort balancing profit and purpose how impact investors in africa navigate competing logics
topic UCTD
Impact investing
Hybrid organisations
Tensions
Logics
url http://hdl.handle.net/2263/109236