Full Text Available
Note: Clicking the button above will open the full text document at the original institutional repository in a new window.
Business model innovation processes in the South African podcasting industry
Mini Dissertation (MPhil (International Business))--University of Pretoria, 2025.
Saved in:
| Other Authors: | |
|---|---|
| Format: | Thesis |
| Language: | English |
| Published: |
University of Pretoria
2026
|
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
| _version_ | 1867613674456219648 |
|---|---|
| access_status_str | Open Access |
| author2 | Wöcke, Albert |
| author_browse | Wöcke, Albert |
| author_facet | Wöcke, Albert |
| collection | Thesis |
| dc_rights_str_mv | © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. |
| description | Mini Dissertation (MPhil (International Business))--University of Pretoria, 2025. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/109250 |
| institution | University of Pretoria (South Africa) |
| language | English |
| last_indexed | 2026-06-10T12:39:54.193Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2026 |
| publishDateRange | 2026 |
| publishDateSort | 2026 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/109250 Business model innovation processes in the South African podcasting industry Wöcke, Albert ichelp@gibs.co.za Makhubela, Thabang UCTD Business model innovation Digital transformation Emerging economies South African podcasting industry Mini Dissertation (MPhil (International Business))--University of Pretoria, 2025. In 2004, British broadcaster Ben Hammersley, for his article Audible revolution in The Guardian, was looking for a word to describe the rapid growth of online radio (Bottomley, 2015). As a result, Hammersley landed on the term ‘podcasting.’ It was only a decade later, in 2013 and 2014, that the podcast industry started to take off. Apple had reached 1 billion podcast subscribers and Serial, a true crime podcast, gained immense popularity (Rime et. al, 2022). Since then, the term ‘podcasting’ has become popular in most parts of the world. The study sought to understand the application of business model innovation (BMI) frameworks and processes in the South African podcasting industry. Specifically, the study examined the key factors that have helped Podcast and Chill with Mac G (and other mainstream South African podcast creators) reimagine how value is created and captured in the South African podcasting industry. Moreover, the study examined the mechanics of business model innovation and identified the internal and external factors that have influenced innovation, and how these factors interact with one another. Finally, the study sought to understand what the barriers for innovation have been for these platforms, and how creators have responded to them. Gordon Institute of Business Science (GIBS) MPhil (International Business) Unrestricted Gordon Institute of Business Science (GIBS) SDG-09: Industry, innovation and infrastructure 2026-03-23T09:46:01Z 2026-03-23T09:46:01Z 2026-05-05 2025 Mini Dissertation * A2025 http://hdl.handle.net/2263/109250 en © 2025 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria |
| spellingShingle | UCTD Business model innovation Digital transformation Emerging economies South African podcasting industry Business model innovation processes in the South African podcasting industry |
| title | Business model innovation processes in the South African podcasting industry |
| title_full | Business model innovation processes in the South African podcasting industry |
| title_fullStr | Business model innovation processes in the South African podcasting industry |
| title_full_unstemmed | Business model innovation processes in the South African podcasting industry |
| title_short | Business model innovation processes in the South African podcasting industry |
| title_sort | business model innovation processes in the south african podcasting industry |
| topic | UCTD Business model innovation Digital transformation Emerging economies South African podcasting industry |
| url | http://hdl.handle.net/2263/109250 |