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Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village

Dissertation (M (Consumer Science))--University of Pretoria, 2005.

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Other Authors: Du Rand, Gerrie Elizabeth
Format: Thesis
Published: University of Pretoria 2013
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access_status_str Open Access
author2 Du Rand, Gerrie Elizabeth
author_browse Du Rand, Gerrie Elizabeth
author_facet Du Rand, Gerrie Elizabeth
collection Thesis
dc_rights_str_mv © 2003, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretori
description Dissertation (M (Consumer Science))--University of Pretoria, 2005.
format Thesis
id oai:repository.up.ac.za:2263/22842
institution University of Pretoria (South Africa)
last_indexed 2026-06-10T12:37:25.898Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2013
publishDateRange 2013
publishDateSort 2013
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/22842 Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village Du Rand, Gerrie Elizabeth upetd@ais.up.ac.za De Klerk, Helena Maria Kleynhans, Heidi Cecelia Leisure tourists Hospitality Tourism Meal experience UCTD Dissertation (M (Consumer Science))--University of Pretoria, 2005. South Africa is increasingly becoming a destination for leisure tourists. Many are interested in cultural tourism. There is a need for empirical research into this field of hospitality and tourism, which this study aims to address. Lesedi Cultural Village (Lesedi) is an establishment where tourists can experience five of the ethnic cultures of South Africa. As part of the experience, a meal is served which is advertised as “The greatest African feast”. The actual food served is not necessarily culturally authentic in nature. Consequently expectations of the meal experience might be created which cannot be satisfied. This investigation commences with a literature study to establish the components of a meal experience, namely food, service and atmosphere. Thereafter factors are established through the literature survey that are required for satisfaction of a meal experience. These concepts are set out in an adaptation of an existing model of Kivela, Inbakaran and Reece (1999). The adapted model is used as the basis for a field survey of the opinions of leisure tourists visiting Lesedi. The survey was conducted using a self-administered questionnaire. The results were analysed statistically. Prior to the survey, objectives for the study were set to compare the findings of the literature study with the respondents’ views about the meal experience at Lesedi. The objectives were to determine whether: Objective 1: leisure tourists’ expectations regarding the meal experience and its components were met, and whether they were satisfied with the current meal experience Objective 2: leisure tourists would be willing to return or refer others to Lesedi Objective 3: it is necessary to have a cultural-specific menu to satisfy the leisure tourists’ expectations Objective 4: certain components of the meal experience impressed the leisure tourists the most Objective 5: there is a significant relationship between food, service and atmosphere regarding the meal experience Objective 6: other aspects have significant relationships with the components of the meal experience (food, service and atmosphere) The tourists’ expectations and satisfaction with the meal experience were met to a high degree. The majority of respondents indicated they would return or refer others to Lesedi. While it is not necessary to have a cultural-specific menu to satisfy tourists’ expectations, the current menu could be enhanced by the inclusion of some cultural-specific items. Aspects of the components of the meal experience, which were considered by the respondents to have impressed them the most were also determined. A significant relationship exists between food and service but only a tendency to a relationship exists between food and atmosphere as well as between service and atmosphere. Service appears to play a slightly more important role in satisfying the meal experience than does food. Atmosphere supports the other two components (food and service). Suggestions were made, for consideration by the management of Lesedi, regarding possible improvements to the components of the meal experience. Copyright Consumer Science unrestricted 2013-09-06T13:49:14Z 2004-02-27 2013-09-06T13:49:14Z 2003-11-20 2005-02-27 2004-02-25 Dissertation Kleynhans, HC, 2003, Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village, M (Consumer Science) dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://upetd.up.ac.za/thesis/available/etd-02252004-092144/> http://hdl.handle.net/2263/22842 http://upetd.up.ac.za/thesis/available/etd-02252004-092144/ © 2003, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretori application/pdf application/pdf application/pdf application/pdf University of Pretoria
spellingShingle Leisure tourists
Hospitality
Tourism
Meal experience
UCTD
Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title_full Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title_fullStr Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title_full_unstemmed Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title_short Leisure tourists' satisfaction regarding their meal experience at Lesedi Cultural Village
title_sort leisure tourists satisfaction regarding their meal experience at lesedi cultural village
topic Leisure tourists
Hospitality
Tourism
Meal experience
UCTD
url http://upetd.up.ac.za/thesis/available/etd-02252004-092144/>
http://hdl.handle.net/2263/22842
http://upetd.up.ac.za/thesis/available/etd-02252004-092144/