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Alignment of the supply and demand within a supply chain: A qualitative study
Dissertation (MCom)--University of Pretoria, 2006.
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| Format: | Thesis |
| Language: | En |
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University of Pretoria
2013
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| _version_ | 1867613552395681792 |
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| access_status_str | Open Access |
| author2 | Nieman, Gerhard |
| author_browse | Nieman, Gerhard |
| author_facet | Nieman, Gerhard |
| collection | Thesis |
| dc_rights_str_mv | © University of Pretoria 2005E128/ |
| description | Dissertation (MCom)--University of Pretoria, 2006. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/26967 |
| institution | University of Pretoria (South Africa) |
| language | En |
| last_indexed | 2026-06-10T12:37:57.427Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2013 |
| publishDateRange | 2013 |
| publishDateSort | 2013 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/26967 Alignment of the supply and demand within a supply chain: A qualitative study Nieman, Gerhard tvdmerwe@icon.co.za Van der Merwe, Theo Supply Demand Supply chain Alignment UCTD Dissertation (MCom)--University of Pretoria, 2006. The dissertation "Alignment of supply and demand within a supply chain: a qualitative study” determines the causes of the misalignment between the supply and demand within a supply chain, with specific focus on Kraft Foods South Africa. The costs of a mismatch between supply and demand are growing in many industries. Companies have tried various approaches, however these approaches, while useful, have failed to address a number of the drivers of supply-demand mismatch. The literature study starts with an overview of supply chain management. The study covers the various concepts of supply chain management, the importance of supply chain performance, the challenges of managing supply chains, demand management, supply management, as well as the relationship between supply and demand. The literature study continues to cover the various concepts related to the alignment of supply and demand within a supply chain. The study covers the effects of the misalignment between supply and demand within a supply chain, traditional approaches to align supply and demand and the transformation to a more responsive organisation. The various approaches to decrease the supply and demand lead time gap are also discussed. The literature study concludes with an overview of the supply chain of Kraft Foods South Africa, as well as the global Kraft Foods organisation. The review covers the challenges, the sustainable growth plan, the organisational set-up, sources and product range, geographical layout, people, functions and technology involved in Kraft’s supply chain. The review concludes with an overview of the current alignment between supply and demand within Kraft Foods South Africa’s supply chain. Chapter five discusses the details of the research design and methodology that was followed in conducting the research. Chapter six indicates the findings of the structured interviews with the key players in Kraft Foods South Africa’s supply chain. Chapter seven makes certain recommendations for the supply chain of Kraft Foods South Africa that will assist in improving the alignment between supply and demand. Business Management unrestricted 2013-09-07T09:34:47Z 2006-08-03 2013-09-07T09:34:47Z 2005-12-31 2006-08-03 2006-02-06 Dissertation Van der Merwe, T 2006, Alignment of the supply and demand within a supply chain: a qualitative study, MCom dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/26967> 2005E128/ag http://hdl.handle.net/2263/26967 http://upetd.up.ac.za/thesis/available/etd-02062006-221132/ En © University of Pretoria 2005E128/ application/pdf University of Pretoria |
| spellingShingle | Supply Demand Supply chain Alignment UCTD Alignment of the supply and demand within a supply chain: A qualitative study |
| title | Alignment of the supply and demand within a supply chain: A qualitative study |
| title_full | Alignment of the supply and demand within a supply chain: A qualitative study |
| title_fullStr | Alignment of the supply and demand within a supply chain: A qualitative study |
| title_full_unstemmed | Alignment of the supply and demand within a supply chain: A qualitative study |
| title_short | Alignment of the supply and demand within a supply chain: A qualitative study |
| title_sort | alignment of the supply and demand within a supply chain a qualitative study |
| topic | Supply Demand Supply chain Alignment UCTD |
| url | http://hdl.handle.net/2263/26967 http://upetd.up.ac.za/thesis/available/etd-02062006-221132/ |