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Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution
Thesis (MIS(Information Science))--University of Pretoria, 2002.
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| Format: | Thesis |
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University of Pretoria
2013
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| _version_ | 1867613529696108544 |
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| access_status_str | Open Access |
| author2 | Britz, Johannes J. |
| author_browse | Britz, Johannes J. |
| author_facet | Britz, Johannes J. |
| collection | Thesis |
| dc_rights_str_mv | © 2002 Auth |
| description | Thesis (MIS(Information Science))--University of Pretoria, 2002. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/27061 |
| institution | University of Pretoria (South Africa) |
| last_indexed | 2026-06-10T12:37:36.202Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2013 |
| publishDateRange | 2013 |
| publishDateSort | 2013 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/27061 Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution Britz, Johannes J. shana.ponelis@up.ac.za Ponelis, S.R. (Shana Rachel) Pharmaceuticals Online analytical processing (olap) Supply chain Data mart Information dissemination Data warehouse Manufacturing Branded consumer products Information systems Data communications Sales Marketing Management information requirements Query and reporting Third party distribution Sales forecasting UCTD Thesis (MIS(Information Science))--University of Pretoria, 2002. Customer knowledge plays a vital part in organisations today, particularly in sales and marketing processes, where customers can either be channel partners or final consumers. Managing customer data and/or information across business units, departments, and functions is vital. Frequently, channel partners gather and capture data about downstream customers and consumers that organisations further upstream in the channel require to be incorporated into their information systems in order to allow for management information delivery to their users. In this study, the focus is placed on manufacturing organisations using third party distribution since the flow of information between channel partner organisations in a supply chain (in contrast to the flow of products) provides an important link between organisations and increasingly represents a source of competitive advantage in the marketplace. The purpose of this study is to determine whether there is a significant difference in the use of sales and marketing data marts as management information delivery mechanisms in manufacturing organisations in different industries, particularly the pharmaceuticals and branded consumer products. The case studies presented in this dissertation indicates that there are significant differences between the use of sales and marketing data marts in different manufacturing industries, which can be ascribed to the industry, both directly and indirectly. Information Science MIS unrestricted 2013-09-07T10:20:11Z 2003-08-11 2013-09-07T10:20:11Z 2003-01-31 2002 2003-08-06 Thesis Ponelis, SR 2002, Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution, MIS Thesis, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/27061> http://hdl.handle.net/2263/27061 http://upetd.up.ac.za/thesis/available/etd-08062003-153122/ © 2002 Auth application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf University of Pretoria |
| spellingShingle | Pharmaceuticals Online analytical processing (olap) Supply chain Data mart Information dissemination Data warehouse Manufacturing Branded consumer products Information systems Data communications Sales Marketing Management information requirements Query and reporting Third party distribution Sales forecasting UCTD Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title | Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title_full | Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title_fullStr | Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title_full_unstemmed | Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title_short | Data marts as management information delivery mechanisms: utilisation in manufacturing organisations with third party distribution |
| title_sort | data marts as management information delivery mechanisms utilisation in manufacturing organisations with third party distribution |
| topic | Pharmaceuticals Online analytical processing (olap) Supply chain Data mart Information dissemination Data warehouse Manufacturing Branded consumer products Information systems Data communications Sales Marketing Management information requirements Query and reporting Third party distribution Sales forecasting UCTD |
| url | http://hdl.handle.net/2263/27061 http://upetd.up.ac.za/thesis/available/etd-08062003-153122/ |