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Dissertation (MMus)--University of Pretoria, 2010.
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| Format: | Thesis |
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University of Pretoria
2013
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| _version_ | 1867613481487826944 |
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| access_status_str | Open Access |
| author2 | De Villiers, William Murray |
| author_browse | De Villiers, William Murray |
| author_facet | De Villiers, William Murray |
| collection | Thesis |
| dc_rights_str_mv | © 2009, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. |
| description | Dissertation (MMus)--University of Pretoria, 2010. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/27713 |
| institution | University of Pretoria (South Africa) |
| last_indexed | 2026-06-10T12:36:50.231Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2013 |
| publishDateRange | 2013 |
| publishDateSort | 2013 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/27713 A business model for the digital distribution of music in the South African context De Villiers, William Murray britl.c@gmail.com Coetzer, Briet Louise Muscic south africa Digital distribution Artists UCTD Dissertation (MMus)--University of Pretoria, 2010. Increased technological capabilities in the realm of independent audio production coupled with online trends of Social Media, e-commerce, m-commerce and user-generated content have created unique opportunities for content providers to use Web 2.0 as an innovative distribution platform for mass dissemination of content. Artists not contracted to a record company, who are able to produce low cost, high fidelity audio recordings, are able to utilise this web-platform to connect directly with consumers without reliance on record companies, who have traditionally retained control over production and distribution in the music industry. This paper presents elements of an emerging business model which aims to re-architect the traditional value chain by linking artists and consumers directly through an Internet platform. A key component of the model is utilising new technologies and integrating existing service providers through web-services to provide an aggregated value-added service package to both artists and consumers in a cost-effective manner. The model is aimed at the South African market with the assumption that proposed ICT infrastructure upgrades will enable increased broadband Internet access at substantially lower cost. The model also aims to capitalize on the high mobile phone penetration in South Africa and utilise this as an additional distribution channel, particularly in rural areas. Copyright Music unrestricted 2013-09-07T12:07:24Z 2010-09-03 2013-09-07T12:07:24Z 2010-04-20 2010-09-03 2010-09-03 Dissertation Coetzer, BL 2009, A business model for the digital distribution of music in the South African context, MMus dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/27713 > F10/558/gm http://hdl.handle.net/2263/27713 http://upetd.up.ac.za/thesis/available/etd-09032010-175923/ © 2009, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria |
| spellingShingle | Muscic south africa Digital distribution Artists UCTD A business model for the digital distribution of music in the South African context |
| title | A business model for the digital distribution of music in the South African context |
| title_full | A business model for the digital distribution of music in the South African context |
| title_fullStr | A business model for the digital distribution of music in the South African context |
| title_full_unstemmed | A business model for the digital distribution of music in the South African context |
| title_short | A business model for the digital distribution of music in the South African context |
| title_sort | business model for the digital distribution of music in the south african context |
| topic | Muscic south africa Digital distribution Artists UCTD |
| url | http://hdl.handle.net/2263/27713 http://upetd.up.ac.za/thesis/available/etd-09032010-175923/ |