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The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa

Dissertation (MSc)--University of Pretoria, 2012.

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Other Authors: Terblanche, S.J.
Format: Thesis
Published: University of Pretoria 2013
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access_status_str Open Access
author2 Terblanche, S.J.
author_browse Terblanche, S.J.
author_facet Terblanche, S.J.
collection Thesis
dc_rights_str_mv © 2012 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria
description Dissertation (MSc)--University of Pretoria, 2012.
format Thesis
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institution University of Pretoria (South Africa)
last_indexed 2026-06-10T12:36:34.553Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2013
publishDateRange 2013
publishDateSort 2013
publisher University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/29115 The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa Terblanche, S.J. wilna@subtrop.co.za Stones, Wilna Anneke Training Farmer participation Extension advisor Opinion leader Amalgamation Farmer UCTD Dissertation (MSc)--University of Pretoria, 2012. In order to minimize duplication, consolidate resources and strengthen industry representation to government, the South African Avocado Growers Association (SAAGA), South African Litchi Growers Association (SALGA), South African Macadamia Growers Association (SAMAC) and the South African Mango Growers Association (SAMGA); amalgamated under an umbrella organization called Subtrop. This study focuses on the pre and post effect the amalgamation had on Extension services to the abovementioned organizations. The effect was measured by conducting a survey. The survey measured both Subtrop member and relevant Subtrop staff responses. The survey used two questionnaire types, one for Subtrop members and one for Subtrop extension advisors. The questionnaires were designed to complement the SPPS V19.0® statistical package. The questionnaires were completed at group interview sessions. A total of 127 farmer respondents, divided in two groups, namely 90 farmer respondents and 37 opinion leader respondents participated in the external survey. The internal survey comprised of six Subtrop extension advisor respondents. Farmer and opinion leader respondents, (hereafter called respondents), provided their perceptions and rated the extension services of the technical department of Subtrop. Results showed that the respondents used the Extension services for on farm advice and group based Extension services like study groups. The Subtrop Extension services received a higher rating after the Subtrop amalgamation than before the amalgamation. Subtrop extension advisor responses showed a need for training and coaching, as well as some reconciliation with respect to the increase in work load afforded by the amalgamation. Pre-amalgamation extension advisors served one commodity, while post amalgamation extension advisors now serve four commodities. The respondents indicated their satisfaction with the organizing of study groups. They also indicated that the study groups met their needs. Although the respondents understood the value of intercommunication and participation, the study showed that the minority realized the need to take ownership of study groups. All the extension advisors indicated that organizing study groups was the single activity that used most of their time. The Subtrop study groups were rated higher after the Subtrop amalgamation than before. The Subtrop newsletters were rated higher after the Subtrop amalgamation. The respondents indicated the newsletters as valuable and therefore proved newsletters as an appropriate extension communication tool. The Subtrop websites were indicated as somewhat valuable. Most respondents indicated a lack of awareness of the websites, indicating a need to promote the websites better. Although very few respondents completed the marketing related services section of the survey, those that completed this section were all aware of this service. The following recommendations emerged: For extension advisors: <ul> <li> The development of a curriculum of Subtrop commodities for training purposes;</li> <li> Regular technical and soft-skill training;</li> <li> The development of a mentorship program; and</li> <li> For new extension advisors an orientation program which includes the above mentioned.</li> </ul> To improve the Extension service outputs: programmed extension and the implementation of area committees. Additional focus on communication and exit interviews. For farmer members: <ul> <li> Study group management needs to be improved, combine newsletters, improve awareness of research and promote websites and market services.</li> <li> Further: develop an extension policy, maximize area committee involvement and regular member feedback surveys.</li></ul> Agricultural Economics, Extension and Rural Development unrestricted 2013-09-07T14:53:48Z 2013-04-24 2013-09-07T14:53:48Z 2013-04-10 2012 2012-10-29 Dissertation Stones, WA 2012, The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa, MSc dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/29115 > C13/4/27/gm http://hdl.handle.net/2263/29115 http://upetd.up.ac.za/thesis/available/etd-10292012-134705/ © 2012 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria application/pdf University of Pretoria
spellingShingle Training
Farmer participation
Extension advisor
Opinion leader
Amalgamation
Farmer
UCTD
The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title_full The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title_fullStr The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title_full_unstemmed The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title_short The evaluation of the subtropical crops extension and advisory service (Subtrop) as perceived by farmer members and extension advisors in the subtropical regions, South Africa
title_sort evaluation of the subtropical crops extension and advisory service subtrop as perceived by farmer members and extension advisors in the subtropical regions south africa
topic Training
Farmer participation
Extension advisor
Opinion leader
Amalgamation
Farmer
UCTD
url http://hdl.handle.net/2263/29115
http://upetd.up.ac.za/thesis/available/etd-10292012-134705/