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Price setting in the South African services sector
Dissertation (MBA)--University of Pretoria, 2012.
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| Format: | Thesis |
| Language: | English |
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University of Pretoria
2013
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| _version_ | 1867613657543737344 |
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| access_status_str | Open Access |
| author2 | Holland, Mike |
| author_browse | Holland, Mike |
| author_facet | Holland, Mike |
| collection | Thesis |
| dc_rights_str_mv | © 2012 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. |
| description | Dissertation (MBA)--University of Pretoria, 2012. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/30687 |
| institution | University of Pretoria (South Africa) |
| language | English |
| last_indexed | 2026-06-10T12:39:37.287Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2013 |
| publishDateRange | 2013 |
| publishDateSort | 2013 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/30687 Price setting in the South African services sector Holland, Mike ichelp@gibs.co.za Naicker, Jason Patchay Victor UCTD South Africa Price stickiness Price changes Price reviews Services Dissertation (MBA)--University of Pretoria, 2012. The way that companies price has a significant effect on ability of policy makers to actually effect real change at the consumer level. In particular the concept of price stickiness determines the lag and magnitude of effect that macroeconomic policies will have on prices and inflation, if any. A number of studies on price setting have been done internationally with the bulk of these focussing on the available micro data. There has been a recent trend towards survey based studies to understand the underlying reasons for price stickiness in firms and this paper follows that trend focusing on South African service firms.The way that companies price has a significant effect on ability of policy makers to actually effect real change at the consumer level. In particular the concept of price stickiness determines the lag and magnitude of effect that macroeconomic policies will have on prices and inflation, if any. A number of studies on price setting have been done internationally with the bulk of these focussing on the available micro data. There has been a recent trend towards survey based studies to understand the underlying reasons for price stickiness in firms and this paper follows that trend focusing on South African service firms.The results show that firms follow a time dependent process for price reviews with the majority reviewing price once a year. The annual nature of these reviews is related primarily to the fact that wages contribute a much higher percentage than seen in other sectors and, by its nature, increases annually. This accounts for the higher stickiness seen in the services sectorBecause firms are largely independent in their pricing behaviour, co-ordination failure remains the key cause of price stickiness followed by explicit and implicit contracts which stem from the focus on maintaining good customer relations. Gordon Institute of Business Science Restricted 2013-09-09T07:24:30Z 2013-04-29 2013-09-09T07:24:30Z 2013-04-25 2012-11-07 2013-03-16 Dissertation Naicker, JPV 2012, Price setting in the South African services sector , MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://upetd.up.ac.za/thesis/available/etd-03162013-091606/ > F13/4/353/zw http://hdl.handle.net/2263/30687 http://upetd.up.ac.za/thesis/available/etd-03162013-091606/ en © 2012 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf application/pdf University of Pretoria |
| spellingShingle | UCTD South Africa Price stickiness Price changes Price reviews Services Price setting in the South African services sector |
| title | Price setting in the South African services sector |
| title_full | Price setting in the South African services sector |
| title_fullStr | Price setting in the South African services sector |
| title_full_unstemmed | Price setting in the South African services sector |
| title_short | Price setting in the South African services sector |
| title_sort | price setting in the south african services sector |
| topic | UCTD South Africa Price stickiness Price changes Price reviews Services |
| url | http://hdl.handle.net/2263/30687 http://upetd.up.ac.za/thesis/available/etd-03162013-091606/ |