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Dissertation (MA (Development Communication))--University of Pretoria, 2006.
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| Format: | Thesis |
| Language: | English |
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University of Pretoria
2013
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| _version_ | 1867613651774472192 |
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| access_status_str | Open Access |
| author2 | Snyman, Maritha |
| author_browse | Snyman, Maritha |
| author_facet | Snyman, Maritha |
| collection | Thesis |
| dc_rights_str_mv | © 2006, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. |
| description | Dissertation (MA (Development Communication))--University of Pretoria, 2006. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/31506 |
| institution | University of Pretoria (South Africa) |
| language | English |
| last_indexed | 2026-06-10T12:39:32.610Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2013 |
| publishDateRange | 2013 |
| publishDateSort | 2013 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/31506 An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities Snyman, Maritha lets1957@yahoo.com Letsie, Lebohang Complex process Explorative Investigation Media Goverment departments Health Social welfare Labour Communities Lesotho Communicate Communication UCTD Dissertation (MA (Development Communication))--University of Pretoria, 2006. The words “communicate” and “communication” are familiar and frequently used in our everyday lives. Yet, these words are difficult to define and they imply a complex process. This study investigates one element that is crucial in the communication process, namely the channel or medium that is used to transfer messages. Its focus is on information disseminated by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities. A qualitative research method was employed in this explorative study. A purposeful sample of three participants from each of the Departments under study was selected. Data from the respondents was collected by means of in-depth face to face interviews. From the collected data, the study found out that the use of the traditional media of communication (radio, print, interpersonal and television) was common in all the three Departments, except that the Department of Health also use other media such as videos and audio-visuals. Based on the above observation, the study concluded and recommended that, the Departments need to improve the means of communicating with the local communities, and should consider the use of different types of media so that they can reach different types of audiences. The study further recommends that a follow up study on the effectiveness of the types of media that are currently used, should be considered in future. Information Science MA (Development Communication) Unrestricted 2013-09-09T12:20:00Z 2006-12-13 2013-09-09T12:20:00Z 2006-09-05 2006-12-13 2006-12-13 Dissertation Letsie, L 2006, An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities., MA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://upetd.up.ac.za/thesis/available/etd-12132006-122502/ > http://hdl.handle.net/2263/31506 http://upetd.up.ac.za/thesis/available/etd-12132006-122502/ en © 2006, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf application/pdf application/pdf University of Pretoria |
| spellingShingle | Complex process Explorative Investigation Media Goverment departments Health Social welfare Labour Communities Lesotho Communicate Communication UCTD An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title | An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title_full | An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title_fullStr | An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title_full_unstemmed | An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title_short | An explorative investigation into the communication media used by the government departments of Health, Social Welfare and Labour in Lesotho when communicating with local communities |
| title_sort | explorative investigation into the communication media used by the government departments of health social welfare and labour in lesotho when communicating with local communities |
| topic | Complex process Explorative Investigation Media Goverment departments Health Social welfare Labour Communities Lesotho Communicate Communication UCTD |
| url | http://hdl.handle.net/2263/31506 http://upetd.up.ac.za/thesis/available/etd-12132006-122502/ |